Labor and Delivery Services - Free Essay Example

Sample details Pages: 1 Words: 367 Downloads: 8 Date added: 2019/10/10 Did you like this example? The labor and delivery services are those services that are offered in the hospitals to the pregnant women during delivery such as the medical care and surgery. As a member of the committee for the hospital, I think the hospital within the Bright Road health care system should continue to deliver the labor and delivery services to pregnant women due to various reasons. To begin with, these services offer a safe process for the mothers when giving birth since the hospital provides a safe environment. Don’t waste time! Our writers will create an original "Labor and Delivery Services" essay for you Create order By delivering theses services, the hospital ensures there is an availability of effective equipment to avoid causing complications to the pregnant women. When the hospital continues to offer the labor and delivery services, the people in the surrounding society are served in the times of emergency for pregnant women as well as the costs are minimized. Finally, through the labor and delivery services, pregnant women are provided with information and assistance on how to handle the newborn child hence the hospital should not terminate the services. Such decision of continuing to offer the labor and delivery services will impact the hospital in that it will incur costs to increase the facilities such as the hospital beds and the staff to deliver services. At the same time, the hospital will be able to sell the services to the public hence attract many consumers for the labor and delivery services. Hence more revenue will be generated. The patients will receive a safe process of delivery since a safe environment will be enhanced through the provision of the labor and delivery services. The decision to continue providing the labor and the delivery services in the hospital will benefit the society since the adverse complications which may arise during labor and delivery are minimized, and the pregnant women are safe. In addition, the employment opportunities are provided to the members of the society. Finally, I recommend that the hospital should proceed and make the decision and continue to deliver the labor and delivery services to the pregnant women since the hospital, the patients, as well as the community, will benefit. In addition, the hospital will have the chance to expand and also market the services provided.

Essay on Fahrenheit 451 by Ray Bradbury - 2072 Words

Fahrenheit 451 There appears to be some writing on the note ... Fahrenheit 451, by Ray Bradbury, is a science fiction novel that discusses and shows the life of a very controlled society. The society is not allowed to read books and is punished for doing so. The books are burned at 451 degrees Fahrenheit, which is the temperature it takes book paper to burn (Bradbury 1). Although society today isnt like that as far as books are concerned, the author still shows some trends that are occurring today. Some of the characters in the novel are similar to people in todays society in the way they act towards societys views. The society in Fahrenheit 451 is similar to the society in Those Who Walk Away From Omelas, a story by Ursula†¦show more content†¦The future society in Fahrenheit 451 is similar and different to the society I have experienced. Although it is not as similar as it is different, its similar because like society today there are laws we are supposed to obey. The government has rules that are set for society to oblige to which is similar to the way the government in the novel made the laws about books. Also, like the rebels in the novel (Clarisse, Montag, the older lady, and Faber), there are people in todays society that go against the laws and rebel. Going against the matrix in this story is not too common because of the harsh punishments the people have to face, especially when they have to witness their own books and houses being burned. Another similar characteristic is that the people in the novel as well as the people today rush through life and dont cherish the little things. In the novel, Clarisse shows this to Montag by telling him about the littlest things, from the moon to the grass (8-9). Montag never realized any of the things that Clarisse tells him because he never took the time to think about anything else besides burning and destroying the books. This is the same with the society today because we take little things for granted and under appreciate the small things, such as the stars or even the sunrise because we are just too overwhelmed with our lives The society today is also a lot different from the society in the novel. For example,Show MoreRelatedFahrenheit 451 by Ray Bradbury719 Words   |  3 PagesThe flash point of paper, or the temperature at which paper will burst in flames, is 451 degrees Fahrenheit. In Fahrenheit 451, written by Ray Bradbury, the main character, Guy Montag, is a â€Å"fireman† in a futuristic society where he and his coworkers start fires, rather than put them out. Books are banned and burned, along with the owner of the book’s house and sometimes even the owner of the book, upon discovery. Technology has taken over in a sense that social interaction between the average personRead MoreFahrenheit 451 By Ray Bradbury1952 Words   |  8 Pagesis clearly displayed in the plight of Ray Bradbury’s novel about a dystopian American society, Fahrenheit 451, which contains many ideas and bits of content that some people belie ved should be censored. In fact, one of the reasons that this novel was censored for displaying the dangers of censorship, which is both extremely ironic, and telling as to where this society is going. Thanks to several distributors and oversensitive parents and teachers, Fahrenheit 451 has been banned in many schools overRead MoreFahrenheit 451 By Ray Bradbury954 Words   |  4 Pages In Fahrenheit 451 by Ray Bradbury, the author uses allegory (often misinterpreted by readers) to show the dangers of mass media consumption and the decline of reading traditional media. Many readers draw incorrect conclusions (lessons learned) from the book due to how generally the book applies its theme. Government censorship, though an important topic, is not the intended focus of the novel Fahrenheit 451. Finally, Bradbury’s original message of the book shows the beauty of traditional media andRead MoreFahrenheit 451 By Ray Bradbury1592 Words   |  7 PagesWhen writing the introduction to Fahrenheit 451, author Neil Gaiman stated that â€Å"ideas--written ideas--are special. They are the way we transmit our stories and our thoughts from one generation to the next. If we lose them, we lose our shared history†. Gaiman is absolutely correct; especially because what he is saying heavily applies to books. Books are a critical aspect in shaping humanity as a whole, they create and share a network of creative ideas, history, and overall entertainment; to loseRead MoreFahrenheit 451 By Ray Bradbury1661 Words   |  7 Pages1.) In the novel, Fahrenheit 451 by Ray Bradbury, Montag’s view on life reverses. Two characters the influence the main character Guy Montag are the old lady whose house and books were burnt down and Mildred. The old lady was caught preserving books in her home. Firemen including Montag were ordered to burn the books. The old lady refused to leave her books, so she too was burned. She bravely gave an allusion as her last words, â₠¬Å"Play the man,’ she said, ‘Master Ridley.’ Something, somethingRead MoreFahrenheit 451 by Ray Bradbury818 Words   |  4 PagesFAHRENHEIT 451 BY RAY BRADBURY Important People in Montag’s Life In Partical Fulfillment Of English 2 Ms Irina Abramov By Helen Hernandez November 9, 2012 â€Å"There are worse crimes than burning books. One of them is not reading them† -Ray Bradbury. In the past there were events that affected book writers. People will get together to burn books because they thought it was inappropriate or they were against their literature. Montag is a fireman in a futuristic society who would startRead MoreFahrenheit 451 By Ray Bradbury918 Words   |  4 Pagesâ€Å"Fahrenheit 451,† written by Ray Bradbury, is a futuristic, dystopian novel based upon a society secluded by technology and ignorance. In this future society, books are outlawed and firemen are presented with the task of burning books that are found in people’s homes. Montag, a fireman, finds himself intrigued with the books, and begins to take them home and read them. As the story progresses, Montag learns the truth behind why books are outlawed and flees his city to join the last remnants of age-oldRead MoreFahrenheit 451 By Ray Bradbury863 Words   |  4 PagesTh e novel, Fahrenheit 451 was written by Ray Bradbury and it took place in the dystopian future. Throughout each novel, we are able to see a major theme, which is censorship. In this essay, I will explain how this theme are explored in the story by using the literary devices. To begin with, in this novel, censorship is not given a straight description, but we can see how the author shows it through many literary elements, such as using the setting, tone and symbolisms even foreshadowing. This novelRead MoreFahrenheit 451 By Ray Bradbury943 Words   |  4 PagesIn the novel Fahrenheit 451, written in 1951 by Ray Bradbury. There are many similarities between the novel and contemporary society, including technology, family lifestyle and censorship. In Fahrenheit 451, Bradbury’s main focus was on technology, such as televisions. Televisions were a big deal back in 1950, individuals were thrilled to get their hands on the new device. When it comes to Mildred, Montag s wife in Fahrenheit 451 novel. Mildred was so obsessed with televisions. She had three differentRead MoreFahrenheit 451 By Ray Bradbury1592 Words   |  7 PagesWhen writing the introduction to Fahrenheit 451, author Neil Gaiman stated that â€Å"ideas--written ideas--are special. They are the way we transmit our stories and our thoughts from one generation to the next. If we lose them, we lose our shared history†. Gaiman is absolutely correct; especially because what he is saying heavily applies to books. Books are a critical aspect in shaping humanity as a whole, they create and share a network of creative ideas, history, and overall entertainment; to lose

Destination Marketing Organizations and Destination Marketing

Question: Dicuss about the Destination Marketing Organizations and Destination Marketing. Answer: Introduction: With increasing competition in the global market, every organization is looking to initiate effective marketing strategy in order to achieve competitive advantage in the market. Specifically, globalization has provided organizations huge potential market for enhancing the business in an appropriate manner. Now, implementation of effective marketing strategy heavily depends on several factors that organizations need to utilize in an effective way. In this report, the focus will be on one of the pioneers in wristwatch industry namely Rolex. Hans Wilsdorf and Alfred Davis established Rolex watches in the year of 1905 ("Discover more on Rolex.com", 2016). Thus, the organization is the business for more than 100 years that establish the fact that the focus organization has able to implement effective marketing strategy for reaching to its target group of customers. In this report, the focus will be on the implemented marketing strategy for Oyster and Cellini collections 2016 of Rolex watc hes, so that it can able to create desired impact on the market. In this report, in-depth analysis will be provided on the entire decision-making process of the Rolex watches in order to highlight the kind of impact it can have on the market. The report will also provide analysis of different factors that are creating impact on the overall effectiveness of the implemented strategies. Furthermore, it also has provided recommendations for Rolex watches so that it can able to achieve sustainable growth in the market. Situation analysis of the company: As highlighted by Perreault Jr, Cannon McCarthy (2013) situation analysis can help organization to identify its present position in the market. Several theories and models have been developed for analyzing the present situation of the organization in an appropriate way. BCG matrix is among the most popular technique for the evaluation of the present situation of a particular organization in the market. Thus, the BCG analysis for Rolex watches is provided as follows: As highlighted by Ferrell Hartline (2012) dogs represent an organization with low growth rate and low market share. Thus, it actually represents a business with very little potential to achieve sustainable growth in the market. Now, Rolex is regarded as the most esteemed brand in the global market. Therefore, it is obvious that the organization will have huge potential to grow business even further. Thus, Rolex cannot be categorized under the dog segment. Question mark represents an organization with low market share in a high growth market (Berthon et al., 2012). Thus, it primarily highlights an organization that has just started business in a particular industry. Thus, Rolex can also not be included in the question mark section, as it is in the business for more than 100 years. Furthermore, Rolex has major share of the luxury watch market that keeps the organization out of question mark section. Cash cows: As highlighted by Armstrong et al. (2012) cash cow represents an organization with high market share but very limited growth opportunity. However, implemented marketing strategies of Rolex have provided enough opportunity for increasing the market share in an appropriate way. Therefore, the organization definitely does not belong to the cash cow segment of BCG matrix. Stars: As highlighted by Morgan, Katsikeas Vorhies (2012) star represents an organization with large market share in the fast growing market. Now, Rolex is the market leader in providing luxury wristwatches in the global market. Therefore, it can be easily assessed that the organization is in the star segment of BCG matrix. Furthermore, as the organization is launching new brands, it is expected that it will continuously able to grow its market share in the market. Target market description: As per the article by Chaffey Ellis-Chadwick (2012), proper utilization of target marketing strategy allows organizations to reach to the potential customers in an appropriate way. Specifically, target market helps all the multinational organizations to identify and implement effective penetration strategies in order to fulfil all the marketing objectives. Now, Oyster and Cellini collections 2016 of Rolex represent luxury watches that are extremely expensive comparatively to any other wristwatches available in the market. Thus, Rolex target marketing strategy will have to target people with specific level of income. Thus, the targeting strategy of the organization will have to be extremely specific. Otherwise, it will not able to create desired impact on the market. Thus, Rolex targeting strategy includes market segmentation approach in order to reach to the potential customers. Geographical segmentation of Rolex focuses on the developed countries so that it can able to create positive impact on the market (Kotler et al., 2015). On the other hand, demographical segmentation of Rolex focuses on the age group between 30 to 55 years people. However, the prime focus of Rolex will have to on the income group of people, as the expenses of Rolex watches is very much unaffordable for people living with below or average income level. Target market decision-making process: As per the article by Solomon, Russell-Bennett Previte (2013) decision-making process is extremely important for fulfilling all the marketing objectives of the organization. Now, Rolex utilizes systematic procedure at the time of developing decisions for fulfilling all the objectives in an appropriate way. Firstly, the decision-making process of Rolex focuses on to evaluate the kind of challenges it has to face at the time of placing products in the target market. Therefore, Rolex has implemented different survey techniques in order to identify the needs of the target market in an appropriate way. For instance, the taste and preferences of the markets are expected to change over time. Therefore, it is necessary for the organization to identify the change in needs in an appropriate manner (Ekesa et al., 2015). Rolex has to develop decisions in order to identify the needs of the market in an appropriate way. Thus, the decision making process of the organization focuses on the effectiv e evaluation of alternative marketing strategies in order to create maximum impact on the market. Alternative evaluation requires effective utilization of market survey, as it will provide an idea regarding the prime challenges that organization has to face in near future. For instance, Rolex needs to evaluate the competitors business strategy to reach to its potential customers in an effective manner. Thereafter, Rolex focuses on the development of marketing campaign in order to reach to its targeted customers. Now, as the target market of the organization are high income group people, the decision-making process regarding the implementation of marketing strategy also focused on the factors like sense of satisfaction or achievement. It is important for the organization, as it induce people to fulfil their esteemed needs. Furthermore, Rolex decision-making process also has to include the brand positioning strategy, which is necessary for fulfilling all the marketing objectives. As per the article by Tingchi et al. (2013) positioning refers to a particular place that a brand occupies in the mind of the potential customers. Thus, it is essential for Rolex to develop decisions in such a way so that it can able to create desired impact on the mind of the customers. Two social influences on buying behaviour: As highlighted by Duarte, Raposo Ferraz (2013) consumer buying behaviour refers to the purchase, selection and consumption pattern of the people for fulfilling all the wants in an appropriate manner. Several social factors can have impact on the purchasing pattern of the people. In order to evaluate the buying behaviour of Rolex customers, family and references group has to be evaluated in an effective manner. Many studies have highlighted the fact that reference group has the potential to influence a particular individual for buying a particular product. Specifically, if the brands or the products are visible like dress, watches, shoes or phones, it can easily instigate other people of the groups to purchase similar products. Now, Oyster and Cellini collections 2016 is the most updated version of Rolex watches that has very limited owners in the market. Therefore, if an individual display the purchase of that collection, it will also increase the desire of other individuals to purc hase similar brand products in the market. On the other hand, family is another major factor that can influence target customers of Rolex to purchase a particular product. As per the article by Hjort et al. (2013), family helps to develop perception and values of individuals that plays superior role in developing brand loyalty for an organization. For instance, if all the senior members of a particular family are loyal towards the Rolex brand then it is expected that the culture of the family will also induce junior members to remain loyal of similar brand. Thus, family plays critical role in developing brand loyalty for organizations, which eventually affects the buying behaviour of the customers. Two psychological influences on buying behaviour: As highlighted by Badgaiyan Verma (2014) psychological behaviour can also have major impact on the overall buying behaviour of the customers. Understanding the psychology of the customers is significantly important for an organization for achieving sustainable growth in the market. Studies have highlighted four prime psychological factors including motivation, perception, learning and beliefs attitudes that can have major impact on the buying behaviour of the potential customers. However, it has been assessed that motivation and beliefs attitudes are the prime two factors that can influence people to purchase new edition of Rolex watches. As mentioned earlier, Rolex target market is only high-income group people. Therefore, people with specific income level can actually afford the cost of Rolex watches. Thus, it is necessary to have high level of motivation for purchasing Rolex products. Maslows hierarchy needs theory has highlighted different types of need that an individual can have in order to lead their life properly (Westwood, 2013). Now, motivation for luxury products like Rolex watches can be categorised under esteem needs of individuals, as it provides a sense of satisfaction among the customers. On the other hand, beliefs and attitudes is another significant psychological factor that can also influence the buying behaviour of individuals. Aday Yener (2014) have highlighted that beliefs requires strong brand positing for the organization. Now, Rolex is among the top luxury wristwatches manufacturers that have strong brand value in the market. Therefore, it is expected that the brand name of Rolex will help to create positive psychological impact on the potential customers mind that eventually help to create positive beliefs and attitudes towards each product of the organization. Thus, it is necessary for Rolex to focus on the effective development of beliefs and attitudes of the potential customers in order to influence them to purchase products of the organization. Two personal influences on buying behaviour: As highlighted by Hollensen (2015) analysis of customer buying behaviour is an extremely difficult process, as it requires analysis of many factors. Now, personal influences are also considered among the prime factors that can have major impact on the buying behaviour of the potential customers. Many studies have highlighted different personal attributes including occupation, economical condition, age, personality and lifestyle that can have impact on the purchasing decision of the customers. However, in case of purchasing luxury products like Oyster and Cellini collections 2016 of Rolex, economical condition and personality are the prime personal attributes that can have major impact on the behavioural pattern of the potential customers. As the watch collections of Rolex are extremely expensive, it almost become unaffordable for an individual with limited income. Thus, economical condition or financial support needs to be strong for the people willing to buy Rolex products. Conversely, people with limited income source will not view Rolex products as alternative option. Therefore, it will also affect the buying behaviour of that particular individual (Terpstra, Foley Sarathy, 2012). On the other hand, personality is another significantly important personal attribute that can have impact on the buying behavioural pattern of the customers. For instances, a music lover individual will always look for music related equipments. Therefore, an individual with addiction to luxury equipments is expected to look for different alternatives for purchase. Thus, it will create positive impact on influencing people to purchase Rolex products. Four marketing strategy recommendation: As per the article by Brooksbank (2013) proper utilization of marketing strategies are necessary for fulfilling all the marketing objectives in an appropriate manner. However, effectiveness of marketing strategies will have to be developed in such a way so that it can easily go with the image of the organization. For instance, marketing strategy for Rolex will have to focus towards maintaining the standard of the brand name in the market. With increasing competition, it has become necessary for Rolex to evaluate the marketing strategies continuously so that it can able to reach to all the potential customers. Four recommended marketing strategies for Rolex are as follows: Online advertisements: With increasing popularity of internet and social media, every organization has tried to utilize the platform for fulfilling all the marketing objectives (Pike Page, 2014). Therefore, Rolex also need to utilize the online platform to reach to the global potential customers in an effective way. Furthermore, Rolex needs to utilize social media platform as a tool for communicating with the potential customers. It not only will help the organization to identify the needs of the customers but also will create positive impact on solving any query in an appropriate way. Therefore, it will eventually help to create strong brand name in the market, which will create positive impact on businesses of Rolex. Magazine advertisements: Rolex also needs to utilize business magazines for reaching to the potential customers in an appropriate way. It is expected that all the people with high-income read prime business magazines on daily basis. Therefore, placing advertisements on magazines like GQ and Maxim will allow the company to create positive impact on the mind of potential customers. Furthermore, Rolex needs to utilize magazines to educate people about the quality of the provided wristwatches so that it can add value to the organization. Advertisements at major sport events: Rolex also needs to strategically place advertisement on all the major sporting events, as it will help to create desired impact on the market. The advertisements for the sporting events also need to be eye-catching and gripping so that it can able to grab the attention of the potential customers in an appropriate way. Sponsorship: Sponsorship is another prime marketing tool that Rolex needs to consider for fulfilling all the marketing objectives in appropriate manner. For instance, sponsorship in one of the most popular sporting events namely Wimbledon has helped the organization to increase popularity in the market. Therefore, it is necessary for the organization to identify many other events for effective utilization of sponsorship strategy for fulfilling the marketing objectives in an appropriate manner. Conclusion: From the above analysis it can be assessed that the implemented marketing strategies play extremely important role in fulfilling all the objectives of the organization in an appropriate manner. However, it is necessary for the organization to evaluate the effectiveness of the implemented marketing strategy so that it can able to make desired changes at the optimum time. Thus, Rolex also needs to focus on different factors to maintain itself as the top luxury wristwatch provider in the global market. References: Aday, M. S., Yener, U. (2014). Understanding the buying behaviour of young consumers regarding packaging attributes and labels.International Journal of Consumer Studies,38(4), 385-393. Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2012).Marketing: an introduction. Pearson Prentice-Hall, London. Badgaiyan, A. J., Verma, A. (2014). Intrinsic factors affecting impulsive buying behaviourEvidence from India.Journal of Retailing and consumer services,21(4), 537-549. Berthon, P. R., Pitt, L. F., Plangger, K., Shapiro, D. (2012). Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy.Business horizons,55(3), 261-271. Brooksbank, R. W. (2013). Successful marketing practice: a literature review and checklist for marketing practitioners.International Journal of Wine Marketing. Chaffey, D., Ellis-Chadwick, F. (2012).Digital marketing. Pearson Higher Ed. Discover more on Rolex.com. (2016).Rolex. Retrieved 27 November 2016, from https://www.rolex.com Duarte, P., Raposo, M., Ferraz, M. (2013). Drivers of snack foods impulse buying behaviour among young consumers.British Food Journal,115(9), 1233-1254. Ekesa, B., Rao, E. J. O., Cadilhon, J. J., Ayebare, P., Bashaasha, B., Muyanja, C., ... Mango, N. (2015). A situational analysis of agricultural production and marketing, and natural resource management systems in the central region of Uganda. Ferrell, O. C., Hartline, M. (2012).Marketing strategy, text and cases. Nelson Education. Hjort, K., Lantz, B., Ericsson, D., Gattorna, J. (2013). Customer segmentation based on buying and returning behaviour.International Journal of Physical Distribution Logistics Management,43(10), 852-865. Hollensen, S. (2015).Marketing management: A relationship approach. Pearson Education. Kotler, P., Burton, S., Deans, K., Brown, L., Armstrong, G. (2015).Marketing. Pearson Higher Education AU. Morgan, N. A., Katsikeas, C. S., Vorhies, D. W. (2012). Export marketing strategy implementation, export marketing capabilities, and export venture performance.Journal of the Academy of Marketing Science,40(2), 271-289. Perreault Jr, W., Cannon, J., McCarthy, E. J. (2013).Basic marketing. McGraw-Hill Higher Education. Pike, S., Page, S. J. (2014). Destination Marketing Organizations and destination marketing: A narrative analysis of the literature.Tourism Management,41, 202-227. Solomon, M. R., Russell-Bennett, R., Previte, J. (2013).Consumer behaviour: Buying, having, being. Pearson Australia. Terpstra, V., Foley, J., Sarathy, R. (2012).International marketing. Naper Press. Tingchi Liu, M., Brock, J. L., Cheng Shi, G., Chu, R., Tseng, T. H. (2013). Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour.Asia Pacific Journal of Marketing and Logistics,25(2), 225-248. Westwood, J. (2013).How to write a marketing plan. Kogan Page Publishers.

Nationalism - A Comparison of Two Works free essay sample

This paper compares two novels and examines the theme of nationalism. This paper attempts to provide a more critical examination of what is meant by nationalism by looking to two works of fiction ? the 1919 Mr Standfast by John Bucan and the 1933 mystery novel Murder on the Orient Express by Agatha Christie. Both of these novels develops ideas of nationalism that are rooted in the historical concerns of these moments in time. Both in many ways now seem to us rather quaintly nostalgic. However, it is important to understand how very much the ideas ? and ideals ? of nationalism that are expressed in these two books are still with us today. From the paper: We are currently surrounded with reminders of how the fabric of nationalism is woven: This has, of course, been especially true since the attacks on American on the 11th of September. It has become increasingly difficult to go anywhere now without seeing flags or other forms of patriotism and nationalism. We will write a custom essay sample on Nationalism A Comparison of Two Works or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page And yet, while the heart may indeed swell at such demonstrations, the current uprising of nationalist sentiment provides a moment not only for us to join together in mutually felt pride in our nation but also to examine precisely what it is that nationalism means.

12 Descriptive Essay Topics on Life in Kenya Based on #8220;A Primate#8217;s Memoir#8221;

12 Descriptive Essay Topics on Life in Kenya Based on #8220;A Primate#8217;s Memoir#8221; The descriptive essay is one that is a more creative piece of academic writing, rather than a scientific one. In many cases your job is to write about what science or facts might tell you explicitly, or to analyze intent or purpose. But with the descriptive piece, your job is to describe something, someone, or someplace in vivid detail, utilizing all of the senses to create such a visceral picture that your reader feels as though they are there with you, experiencing the topic of your piece. That being said, when you are describing life in Kenya, that means you must take some of the aspects from this book and use them as a sincere depiction of daily activities, of the life of the primates or of an action that is taken during the day for the primate. This is where you are free to use your best diction and economy to really bring to life what it is like in Kenya, something that you can do using only the information provided in this book. While many professors will allow students more flexibility in their writing topic for creative pieces such as this, when you are asked to write a descriptive essay on life in Kenya based on this book, you do not need to have lived in Kenya in order to reproduce the daily activities, the smell, the sights, the sounds, or just one item within that world. You can select one finer aspect of the daily life in Kenya and use it as the focal point for your descriptive piece. When you are asked to write a descriptive piece about life in Kenya, it is best to incorporate real quotes from the book or to use the direct copy from the book as a guideline for writing your own version. Remember that this is a more creative piece and as such, you have more freedom in terms of your organization. You might also want to include facts about the brain and stress to support the stresses in daily life, such as the following: Stress is something which takes place in the cells within the hippocampus, the area of the brain which is central to memory and learning. When the body experience of stress theres an increase in dopamine in the brain which leaves the body feeling alert and simulation. The brain responds differently to chronic stress however such as regular monetary concerns or job insecurity. Chronic episodes of short term stress will alter the hippocampal cell function. With prolonged stress the hippocampal cells start to die. There is a loss of hippocampal volume as well as the disruption to memory and learning for people who suffer from stress long term. There are key differences between short-term and long-term stress. Short term stress even in small doses are acceptable for the body, in humans and primates, but a regular basis of long-term stress can become a chronic disorder something which can damage your entire system. If you have an increase levels of cortisol for a prolonged. In time it can reduce your immune system and decrease the amount of brain cells you have which impairs your memory. Cortisol levels on a regular and prolong the basement will literally kill the brain cells damaging the hippocampus and causing premature brain that aging. The cortisol released will travel into the brain and will naturally find to the receptors inside of your neurons within the cytoplasm. During the short term this helps the brain to cope with all of the lights are in situations but if this happens over the long term it can literally excite the brain cells to that. Chronic stress is also related to depression because of the increase release of cortisol. The changes in serotonin are a secondary change to the stress response and are not be immediate causes of depression. A neurotransmitter is a chemical substance inside of the brain which is released at the end of each nerve fiber as soon as a nerve impulse arrives. Neurotransmitters function of the brain chemical which communicates information from the different nerve cells throughout the body and the brain. Dopamine is a neurotransmitter or a chemical which is responsible for transmitting different signals between all the  nerves in the brain. Very few neurons actually create dopamine which makes it a very special neurotransmitter. Short term stress is a mechanism which is designed to kick in when an individual perceives that they might be under a threat. This type of stress was a survival mechanism utilize during life-threatening situations. In the brain once stress is recognized and immediate nerve signal is sent down the spinal cord to the adrenal gland. This signal tells the adrenal glands to release adrenaline. Once adrenaline is released it increases the amount of sugar which is in your blood, it increases the heart rate, and it increases the blood pressure. Long term stress will decrease the release of dopamine in the brain which is something that decreases the ability of the individual to enjoy pleasure and is also something which increases the risk of depression among the same individual. Chronic stress on a regular basis will lead to permanent changes in the amygdala which is the area of the brain responsible for fear and anxiety. It will also change the frontal cortex which is responsible for planning and for impulse control. These changes can lead to poor decision making an increased anxiety on a regular basis. Genes do have an influential role in behavior and genes work in tandem with environment that influence behavior and characteristics. More favorable environment and your genetic chromosomes will influence to handle stress, especially if you have more of one neurotransmitter than others in your genetic makeup. When a stress response takes place many things happen in the body. All non-essential body functions will stop and all energy is diverted to the brain and the muscles. The heart will be faster which increases the blood pressure and allows for energy rich blood to reach all of the muscle. These facts will truly help you to write a descriptive essay on â€Å"A Primate’s Memoir† because they are consistent and essential. But if it doesnt seem enough, you can use topics on life in Kenya that are based on the same book. And dont forget to use our guidelines on producing a perfect descriptive essay. Use those in your paper and  create excellent writing. References: Baker, Jack, Allen Brizee, and Elizabeth Angeli. Essay writing. Retrieved April 25 (2013): 2014. Crossley, Scott A., Laura K. Allen, and Danielle S. McNamara. A Multi-Dimensional analysis of essay writing. Multi-Dimensional Analysis, 25 years on: A tribute to Douglas Biber 60 (2014): 197. Kirtzner, Laurie, and Stephen Mandell. Patterns for college writing. (2015). Pennisi, Elizabeth. Baboon watch. Science 346.6207 (2014): 292-295. Redman, Peter, and Wendy Maples. Good essay writing: a social sciences guide. Sage   Publications, 2011. Sapolsky, Robert M. A primates memoir: a neuroscientists unconventional life among the baboons. Simon and Schuster, 2007. Terborgh, John. Five New World primates: a study in comparative ecology. Princeton University Press, 2014.

Adjectives and Word Order in Spanish

Adjectives and Word Order in Spanish It is often said that adjectives come after nouns in Spanish. But this isnt entirely true - some types of adjectives frequently or always come before the nouns they modify, and some can be placed either before or after nouns. Often, the determining factor in an adjectives placement is its purpose in the sentence. Beginners usually dont have much difficulty with the placement of numbers, indefinite adjectives (words like /each and algunos/some) and adjectives of quantity (such as mucho/much and pocos/few), which precede nouns in both languages. The main difficulty facing beginners is with descriptive adjectives. Students often learn that they are placed after the noun (which they usually are), but then they are surprised to find when theyre reading real Spanish outside their textbooks that adjectives are often used before the nouns they modify. Tip for beginners: Most of the material in this lesson is more appropriate for intermediate students than for beginners. If youre new to learning Spanish, it isnt important at this point to memorize the rules. What is important to remember is that while descriptive adjectives usually follow the nouns they modify, if one appears before the noun in something written or said by a native speaker its probably not a mistake, and there is probably a reason why the adjective is where it is. Most of the words we think of as adjectives are descriptive adjectives, words that impart a quality of some sort to the noun. Most of them can appear either before or after a noun, and here is the general rule for where: After the noun: If an adjective classifies a noun, that is, if it is used to distinguish that particular person or object from others that could be represented by the same noun, it is placed after the noun. Adjectives of color, nationality, and affiliation (such as of religion or political party) usually fit in this category, as do many others. A grammarian might say in these cases that the adjective restricts the noun. Before the noun: If the main purpose of the adjective is to reinforce the meaning of the noun, to impart emotional effect on the noun, or to convey appreciation of some sort for the noun, then the adjective often is placed before the noun. A grammarian might say these are adjectives used nonrestrictively. Another way of looking at it is that placement before the noun often indicates a subjective quality (one dependent on the view of the person speaking) rather than an objective (demonstrable) one. Keep in mind that this is a general rule only, and sometimes there is no discernible reason for a speakers choice of word order. But you can see some of the common differences in usage in the following examples: la luz fluorescente (the fluorescent light) - Fluorescente is a category or classification of light, so it follows luz. un hombre mexicano (a Mexican man) - Mexicano serves to classify un hombre, in this case by nationality. La blanca nieve estaba por todas partes. (The white snow was everywhere.) - Blanca (white) reinforces the meaning of nieve (snow) and could also impart an emotional effect. Es ladrà ³n condenado. (He is a convicted thief.) - Condenado (convicted) distinguishes the ladrà ³n (thief) from others and is an objective quality.  ¡Condenada computadora! (Blasted computer!) - Condenada is used for emotional effect, making it emphatically subjective. For this reason, most vulgar adjectives of disparagement precede the nouns they describe. To see how word order could make a difference, examine the following two sentences: Me gusta tener un cà ©sped verde. (I like having a green lawn.) Me gusta tener un verde cà ©sped. (I like having a green lawn.) The difference between these two sentences is subtle and not readily translated. Depending on the context, the first might be translated as I like having a green lawn (as opposed to a brown one), while the second might be translated as I like having a green lawn (as opposed to not having a lawn) or I like having a beautiful lawn. In the first sentence, the placement of verde (green) after cà ©sped (lawn) indicates a classification. In the second sentence verde, by being placed first, reinforces the meaning of cà ©sped and indicates some aesthetic appreciation. The effects of word order indicate why some adjectives are translated into English differently depending on their location. For example, un amigo viejo usually is translated as a friend who is old, while un viejo amigo is usually translated as a longtime friend, indicating some emotional appreciation. Similarly, un hombre grande is usually translated as a big man, while un gran hombre is a great man, indicating a subjective quality rather than an objective one. (Grande, when it precedes a singular noun, is shorted to gran.) As you continue your studies, you will come across about another dozen adjectives that are similar. Final note: If an adjective is modified by an adverb, it follows the noun. Compro un coche muy caro.  (I am buying a very expensive car.)

Navigating through the Life Cycle of Maturity Essay

Navigating through the Life Cycle of Maturity - Essay Example Apparently, the adoption of a direct way of selling their franchises to their customers as opposed to their competitors for instance Compaq who relied on retailers to sell their franchises. Evidently, this served to improve their business since it boosted the customer seller relationship. In addition to that, good management also played a major role in the growth of Dell. On that note, while their competitors such as IBM struggled with management politics, Dell was strategizing on how to improve their business. Secondly, an analysis of Dells declining industry yielded the following. Although, technology buy outs have worked for the Dell competitors, but with the decline in the personal computer market as a result new innovations have contributed to the demise of Dell. Finally, examples of dells strategy over the competition are as follows. The leadership strategy which entails the company striving to become the dominant player in the declining business venture is one method. Secondly, the niche strategy which emphasizes on the pocket demand that are declining gradually as compared to the industry as a whole. Moreover, this entails the flow of funds. Finally, there is the divestment strategy, which consists of the process a company sells the business to other

Prepare a proposal to the CEO of ZExpress Coursework

Prepare a proposal to the CEO of ZExpress - Coursework Example They need to understand their role and others as well to put the overall administration in perspective. It’s only then they shall optimize the resources and take full advantage of the M&A which has taken place. If there is a communication gap between management or structural deficiencies, it will directly effect the business and hence its profitability. SMART objectives Specific: What exactly do I want to achieve Create a structure which is acceptable to all top management of merged companies. Who reports to whom? Why? Who is senior to whom? Why? Is single reporting structure better or should there be dual reporting? How about dotted reporting? Should companies still consider their staff separate from other companies? These are few of the questions which can be asked in order to achieve this project, because I believe that its only a healthy management team which can fulfill your target of increasing revenue and decreasing costs by correct delegation and reporting. Measurable: How will I know I have got it? Seamless flow of administrative instructions with 99% accuracy will be a point where one can say that the structure is running smoothly. There can be staff members identified from the top management who shall be responsible in implementing the whole plan and giving feedback to overall management team about its progress and improvements required if any. Since time in hand to revamp the whole system is only 6 months, keeping in mind the Bonsai business, this needs to be done on priority and within 6 weeks or so. Achievable: How do you know you are capable of reaching this goal? A step is already taken by identifying the CEO, 3 VPs and 3 GMs all from different erstwhile companies. The rest of the structure should fall in place whereby the remaining Ex GMs and VPs and COOs of the merged companies find their best fit in the organization. There are innumerable examples of good and bad management structures available by research on other companies where one can learn from in case of such M&As. Hence its certainly achievable, but its success depends on its planning and execution. Realistic: How realistic is this goal? Putting a structure in place for better organizational management is achievable with correct information and cooperation from all team members. This is a prerequisite and there is no question of it being non realistic. Timed: How long will it take me to reach this goal? Time is of essence here, but that should not lead to a haphazard structure or strategy. Huge effort has to go into this, within a significantly small time frame. 6 weeks is what I have set with scope of 2 weeks delay. This is assuming that its not only the restructuring work being carried out but other projects being implemented side by side in operations, logistics and administration. Contribution to your goals This project will be the hidden secret to your success if its well executed. Team work specially between staff of different merged companies is key to success of the united entity. Your goal to make UPE a company which is most exciting to your staff and suppliers and eventually become best distribution and Logistics Company worldwide can be possible if this goal is achieved in early stages of new company. It is these joint teams which will enable the company to be agile and responsive to customer’s business needs across the world. Challenge 1 - Relatively less cooperation from management team of either of the merged com

Ethical Challenges Essay Example for Free

Ethical Challenges Essay Almost any field of profession has its corresponding hardships that an individual involved in it has to face. Nevertheless, there are occupations that pose a more challenging situation due to the fact that it deals with the life or personal affairs of other people. This kind of adage is greatly applicable to the area of psychology most specifically counseling. The counselors are responsible in aiding people who are having difficulties in various areas of their lives, may it be in terms of their personal growth, relationships with other people, and many others (Hawkins et. al, n. d. ). Being the case, counselors have their own set of ethical dilemmas in doing their responsibilities especially in terms of separating their personal and professional relationships with their clients as well as giving sound judgments in times of crucial situations. These aforementioned roles could be exemplified in this case of a counselor that works in a rural setting. Counseling in this type of area entails that almost all people know each other and that they usually go and socialize to the same places. As such, being a counselor it could not be prevented that I have to socialize with my clients to some community events. This could mean ethical dilemmas such as: confidentiality, privacy and the overall boundary between a counselor and his or her client. This is why I should establish a firm distinction between my personal and professional life. I should see to it that whenever I mingle with my clients at community events I would not discuss any of the sessions that we had especially the situation of my other patients. Moreover, it is better that I do not get to attach with any of my clients to prevent any biases in their cases but I will still make sure that I establish good relationship with them. Another case involves a counselor that works in a local high school. One of her clients called her at a very distraught state and informed her that she was pregnant before and she committed abortion. She has not told anyone about it aside from the counselor. If I were the counselor, I will tell my client that it would be better that we talk the problem over face-to-face rather than in the phone. I could fetch her, as she is not in a proper state to travel. Then, we could talk at the clinic regarding her problem. I will also make sure that utmost confidentiality is observed since this is a very serious and delicate matter. I would leave the decision to her as to when she would inform her family and her boyfriend about that particular incident. However, I would also make sure that I inform her about the limitations to confidentiality (Hawkins et. al, n. d. ). In doing so, I could aide in deciding for the appropriate thing to do. The ethically appropriate action is to aide her through counseling and other means to guide her in making the right choices but I will never meddle with her decision or impose anything upon her. The role of the counselor is to help and guide the patient to make her burden easier but never to take control of the situation. In these two cases, it is clearly observable that counselors face ethical challenges in their profession. They even encounter more incidents like these because their responsibilities deal with other people’s life especially with regards to their emotional state. As such it is important that counselors adhere to ethical standards in order to help them in making sound and appropriate decisions. Reference Cornier, Hackney. (2008). Hawkins, A. , Cormier, S. , Bernard, J. (n. d. ). Common Challenges for Beginning Counselors.

Descriptive Essay - The Evangelic Church :: Descriptive Essay, Descriptive Writing

It may seem a little bit strange, but my favorite place in town in none other than this beautiful Evangelic Church. However, it wasn’t always so. When I was a child I used to be frightened of entering such a place for it seemed so imposing and somewhat dangerous, especially when music was being played. One day, in order to keep a promise I had made, I saw myself forced to enter. It took me quite a while to get the courage to pass through the old oak door, but the moment I stepped in, I realized just how enchanting and breathtaking this building could be. Its fantastic architecture and exquisite frescoes reflect perfectly the unity between this earth and the unseen kingdom of angels in such a manner that one cannot say where one ends and the other begins. The way in which the church was built is also the vivid testimony of a medieval period. Although it is a place that can sometimes be cold and ask for respect it is where prayers are answered and magic is done. An overwhelming feeling of inner harmony takes over you once you enter and God seems much closer. Darkness and light are welded perfectly together creating Redemptionâ⠂¬â„¢s house. The tower allows you to see the entire town from the smallest river to the biggest building site, offering you its mightiness. In the early summer mornings, when the sunshine is young and playful, inside the church another realm is born. Sitting in the back rows one can see a heavenly mist flowing though the windows and filling the sleepy altar with life and hope. It is a different dimension in the breast of an unsuspecting world. Moments such as these bring you joy and reassurance and also show you that there really is someone out there: your soul is elevated, your mind is thirsty for new experiences and your body is strengthened. Each time I come to the Evangelic Church something changes inside myself for the better. Descriptive Essay - The Evangelic Church :: Descriptive Essay, Descriptive Writing It may seem a little bit strange, but my favorite place in town in none other than this beautiful Evangelic Church. However, it wasn’t always so. When I was a child I used to be frightened of entering such a place for it seemed so imposing and somewhat dangerous, especially when music was being played. One day, in order to keep a promise I had made, I saw myself forced to enter. It took me quite a while to get the courage to pass through the old oak door, but the moment I stepped in, I realized just how enchanting and breathtaking this building could be. Its fantastic architecture and exquisite frescoes reflect perfectly the unity between this earth and the unseen kingdom of angels in such a manner that one cannot say where one ends and the other begins. The way in which the church was built is also the vivid testimony of a medieval period. Although it is a place that can sometimes be cold and ask for respect it is where prayers are answered and magic is done. An overwhelming feeling of inner harmony takes over you once you enter and God seems much closer. Darkness and light are welded perfectly together creating Redemptionâ⠂¬â„¢s house. The tower allows you to see the entire town from the smallest river to the biggest building site, offering you its mightiness. In the early summer mornings, when the sunshine is young and playful, inside the church another realm is born. Sitting in the back rows one can see a heavenly mist flowing though the windows and filling the sleepy altar with life and hope. It is a different dimension in the breast of an unsuspecting world. Moments such as these bring you joy and reassurance and also show you that there really is someone out there: your soul is elevated, your mind is thirsty for new experiences and your body is strengthened. Each time I come to the Evangelic Church something changes inside myself for the better.

Equal Opportunity, written by Walter Mosely Essay

In this short story, Equal Opportunity, written by Walter Mosely, Socrates Furtlow, an ex-convict, faces the dilemma of getting a job. Socrates served 27 years in prison after killing two of his friends while drunken. Furtlow was now living life as a bumb who went around selling old bottles and cans to make a living. This story tells his struggle to find honorable work as a black man in society because of his background. He ended up lying on his application because he was afraid of what people might think. Although there was discrimination and disrespect not being completely honest with people may come back to haunt you later. A 58 year-old man who hadn’t worked in 37 years would have a hard time finding a job as it is the fact that Socrates was an African American didn’t make anything easier. Socrates assumed places of business in his home neighborhood, knowing his background, wouldn’t even think of hiring him. So Socrates traveled approximately 14 miles and 3 bus transfers from his apartment in Watts, to a Bounty Supermarket to try and get a job. He had been practicing for a week on how he would ask for his job application. Though he was a murderer and not a thief, as he entered the store, he wondered what the workers would think if they knew of his prison background. The assistant manager, Anton a young white man came up to Socrates and asked if could help him. Socrates felt as though he was being miss treated from the get go. After Socrates asked for â€Å"an application† Anton played dumb acting as though he didn’t understand what kind of application he was asking for. Once Socrates made it clear he was there for a â€Å"job application† Anton had yet another insulting question, â€Å"Uh. How old are you, sir?† (p. 2626) Being a man of imprisonment of twenty-seven years, Socrates knew his rights and knew that it was unlawful to discriminate against someone by their age or race. Anton continued to say that they didn’t have any openings at the time and made it clear that he wasn’t going to get an application. Socrates also made it clear that he wasn’t going to be turned away so easily. â€Å"I know what you said. But first you looked at my chothes and at my bald head. First yo’ eyes said that this is some kinda old hobo and what do he want here when it ain’t bottle redemption time.† (Gates and McKay p. 2626) Everyone should have an equal opportunity in getting a job and at least a fair chance with an application. After Socrates and Anton discussed their  rights and the law the assistant manager went to the main office to fetch and application. The elevated office looked over all the checkout counters and where Socrates stood waiting. Socrates was then center of attention to all the bag boys and checkers as they all knew their boss, Anton was unhappy. Anton and an older white woman exchanged a few words then she handed him the application and he stormed back down to Socrates. Rudely handing him the app Anton was about to go on with his day but Socrates wanted a pencil to fill it out and give it back. He had come a long way to turn in an application not just receive a sheet of paper and wasn’t leaving until he did so. Thirty minutes later Socrates stood at the foot of the stairs leading up to the main office with his almost completed application in hand. Nearly forty minutes passed and he knew they could see him and he could see them but he waited patiently, on the outside, though inside he was thinking of throwing a brick through the window. He had a few questions for the manager, Ms. Halley Grimes, when she finally came down to take the application but she rudely tried to brush my off as though she were too busy. She told him they would give him a call if it went through the main office and came back fine. He then told her he had no phone and it would be better if they wrote to him, but she unwilling to help in any way explained that without a phone she could do no more for him. He begged for her to just send it in anyway and he would find a way to be in touch. So for five consecutive days Socrates took three busses to the Bounty Supermarket to ask if they had heard from the head office. The woman started to worry and told Socrates again that because he hadn’t a phone he couldn’t work there and that he returned she would call the police. On the fifth day he showed up and two gentlemen from headquarters were there to speak with him. Socrates told his story and how he had been mistreated from day one and that he was told he couldn’t work if he didn’t have a phone. Socrates then explained that with no job he couldn’t afford a phone and with no phone he couldn’t get a job. That is probably the most adverse way of showing the meaning of â€Å"equal opportunity†. The two men explained why he would not be able to work at that location because Ms. Grimes was afraid of him, but that they may have a job in Santa Monica. Lying on an application is a crime in itself. Socrates didn’t fill in one question on his application know if they knew what he was he wouldn’t have a chance at a job. The two men noticed the  blank question and confronted Socrates. After all his talk about equal opportunity and the law, he lied and said it was just an honest mistake and that he was clean. So the two men gave him the job in Santa Monica and he would finally have a paycheck coming in, that is until the untold comes back to bite him in the rear. You can be fired just as fast as you were hired, or slow in his case, if you lie on an application. This story begins a series of confrontations (with violence lying just below the surface) that explore both the necessity and the irony of equal opportunity. Works cited Gates, Jr., and Nellie Y. McKay. The Norton Anthology of African American Literature. 2nd. New York: W. W. Norton & Company, 2004. Print.

Rubik’s Cube Instructional Speech

In 1974, a twenty-nine year old Hungarian named Erno Rubik was trying to solve a structural design problem. He was working on a model that would help him explain a three-dimensional geometric when he finally ended up creating the famous, colorful cubical form we know as a Rubik’s cube!However, Rubik did not give the cube his name—he called it the â€Å"Magic Cube.† It was renamed the Rubik's Cube by the Ideal Toy Corporation in 1980. Little did Rubik know that his cube would become a sensation around the world with the first world championship held in his native, Budapest, in 1982, with a sixteen year old Vietnamese girl winning the competition, unscrambling the Cube in 22.95 seconds. Solving a Rubik’s Cube requires some study and decision-making.There are a variety of methods used to solve a Rubik’s Cube, but the most popular and the most effective is called the Fridrich method. In the next few minutes, I would like to share with you how to solve t he Rubik’s Cube. As I said before, there are many different algorithms and ways to solve a Rubik’s cube. But the one that I have found to be easiest to understand was the Fridrich Method. Now today, I’m only going to explain how to solve one face of the cube due to the limited amount of time. Start with solving the cross. I like to start with the color white, so I will describe the steps according to starting with the white cross.Each side of the cube has a different color center. The center color determines the color of the side. I chose to start with the white center piece on the bottom and the opposite side yellow piece on the top, simply because that’s the way I learned.1.Look around the cube for white edge pieces, not corner pieces but pieces that outline the cross shape. Move the pieces to the top of the cube around the yellow piece.†¢ Each white piece of the cross will have a color adjacent to it.2.You want to match up the, say white blue piec e to the blue center piece and the white red piece to the red center piece and so on.3.Then you want to make sure the white piece is matched up with the bottom white center piece and flip the from face 180 degrees clockwise.†¢ Do so for every color until you get the all-white cross.4. Now each white piece should still be matched to the same color center piece.5.Next you will solve the corners.†¢The next 2 steps are the hardest to follow but I will try my best to explain clearly.6.Look around the cube for white corner pieces. If you have a white corner piece on the top you have to memorize a move. Up clockwise, to 180 degrees, then right goes right back down. This move can be used on any side.7.Now look at the other color that is adjacent to the white on its side, not top. Match the adjacent color diagonally to its same color by moving only the top layer. Then do the following move: move the right side clockwise, top clockwise, right counter clockwise.8.Do the same steps wi th the other white pieces. It could take a few tries to get it right but keep repeating it until you get it.Now you should have the bottom of the cube solid white and the bottom layer of each side filled with one color.If you’ve ever tried to solve the Rubik’s cube and given up, I encourage you to try it again now using the Fridrich method I began to explain. For further instructions you can visit http://www.wikihow.com/Solve-a-Rubik's-Cube-(Easy-Move-Notation). But first let me warn you; as â€Å"Cubing† infects people of all ages around the globe, there has actually been a name given for those that are obsessed with a Rubik Cube. They are called â€Å"Cubaholics†. Many of real Cubaholics are said to suffer from ‘Rubik's wrist' and ‘Cubist's thumb'! Beware!

survivors

survivors Alyssa MoreiraSurvivorsI remember when I was young my father died in a horrible crash and my mother's distance was expressed in the number of states between us. Because my emotions were labeled unstable, I was lost in the pain of his death, and the sadness of the loneliness I felt without her. I didn't allow anyone in, shying away from society and in return, shunned away from them.I was taken in by my aunt; we were the odd ducklings of our family, the baby caterpillars that became beautiful butterflies under blind eyes. We would always receive Christmas cards from the relatives who never came for celebration but instead sent pictures that showed a perfect family I came to discover, they weren't. What family is?In 6th grade a boy I barely knew called me fat, but I never knew if he was joking, or why he did.English: Lion and Unicorn from The Nursery Rhyme B...I began befriending girls who cared too much about their length of their nose, or the width of their stomachs, and the size of t heir thighs. And even though I was brought up to believe I was beautiful society taught me I wasn't. I can still hear the soft sounds of family assuring me beauty wasn't skin deep, yet reminding me that losing a few pounds might help.In school they spoke of self-worth but never taught it. They advertised the value of loving yourself but never talked of those who didn't know how, and what to love. These people who, despite everyone they know, despite a loving mother, a father who's there, and despite friends who care can't convince themselves that they are worth remembering.Because society wasn't made that way. Society was this cruel monster of artificial selection that picked a person based on their appearance and the...

The Essential Onion in French Food Inspired a Key Idiom

The Essential Onion in French Food Inspired a Key Idiom Onions are an essential part of French cooking. If you want to give any dish  a French twist, cook it with wine, lots of butter and shallots (du vin, beaucoup de beurre et des à ©chalotes). So let’s talk French onions. The French Word for Onion is 'Oignon' Although the spelling is weird, the French pronunciation is quite close to the English. The word begins and ends with a nasal on sound, thus the â€Å"oi† is pronounced like on.   N’oublie pas d’acheter des oignons s’il te plaà ®t. Don’t forget to buy onions, please.D’accord, j’en prends combien? OK, how many should I get?Prends en deux moyens, ou un gros. Get two medium-size ones, or one large one. Different Types of Onions in French If you enjoy cooking, knowing the types of onions used in French cuisine  will come in handy. There are many different cultivars, and the names vary depending on the region, for example l’oignon rose de Roscoff (the pink onion of Roscoff), l’onion dorà © de Mulhouse (the golden onion of Mulhouse). Size and shape will also differ according to the type of onion and region. Here is a list of common onion-related terms. Ive included garlic because I thought cooks might find this useful. Un oignon (blanc, jaune, rose, rouge):  Ã‚  a (white, yellow, pink, red) onionUne tà ªte d’ail:  a head of garlic (Note that the pronunciation of â€Å"ail† is irregular; it sounds like â€Å"eye† in English.)Une gousse d’ail: a clove of garlicUne à ©chalote: a shallotUne cà ©bette and un petit oignon vert: scallionLa ciboule:  spring onionLa ciboulette:  chive The French Idiom 'Occupe-toi / Mà ªle-toi de tes Oignons' This famous idiom is still very much in use  in French. It means: â€Å"Mind your own business.†Ã‚  There are some variations relative to how this is expressed, but all mean the same thing: â€Å"Mind your own business.†Ã‚  One variation uses les fesses: The word â€Å"les oignons† is a familiar term for â€Å"les fesses† (buttocks) due to the onions round shape. The resulting expression â€Å"Occupe-toi de tes fesses,† while a bit vulgar, is also quite common. Another variation is Mà ªle-toi or Occupe-toi de tes affaires, which is an exact translation of Mind your own business. Alors, c’est vrai ce que j’ai entendu? Tu sors avec Bà ©atrice maintenant?So is it true what I’ve heard? You’re going out with Beatrice now?Mà ªle-toi de tes oignons!  Mind your own business! And for French food lovers, perhaps the most famous French specialty that relies primarily on onions is  la soupe loignon.  A real  French  dà ©lice!

The Punjab Conflict Essay Example | Topics and Well Written Essays - 1750 words

The Punjab Conflict - Essay Example These have a history of resisting central control, and with historical ties to the territories, they occupy (Chenoweth and Lawrence 222). The problems experienced in Punjab mainly root from aspects that are associated with religion in the area. These attempted to separate the Shikhs from other ethnic communities in the area, for political gain. In the 20th Century, conflicts erupted when various new ideologies were developed among the Sikhs. These therefore, had required that the central government meets their demands, which were both religious and political. When the central government failed to meet their demands, tension built up in the 1980’s among Sikhs in Punjab and those in New Delhi. The Shikhs had sought a greater autonomy; for fear that, they were being assimilated into the greater cultural Indian and Hindu (Chenoweth and Lawrence 226). This led to massive violence, with detention of some Shikh leaders, as well as hundreds of the Sikhs. More than 3,000 civilians were killed, including troops, priests, and pilgrims. Sacred buildings were destroyed and political assassinations increased. The killing of Indira Gandhi by the Shikhs led to massive killings in New Delhi, claiming more than 2,000 lives. However, in 1985, a peace agreement was reached between the Indian government and the Shikhs. There followed a dismissal of the state government, and Punjab was put under president’s rule, which lasted up to 1992, when Beant Singh won the elections (Chenoweth and Lawrence 230). The Punjab violence of the 1990’s began when approximately 80 people were killed in two incidences of train bombings in 1991. In addition, the assassination of Beant Singh, the senior... This paper stresses that in the 1990’s during the new governance, the level of participation in conventional politics increased remarkably. The voter turnout for the municipal elections in September 1992 increased by 50 percent. In addition, voter turnout also was also high for gram panchayats in January 1993, and exceeded 70 percent. Generally, violence in Punjab declined during the years that followed. This report makes a conclusion that the government plays a critical role in different types of violence in a country. The involvement of the government in a conflict might result in either positive or negative consequences. The outcome of government intervention can only be positive, if it aims at ensuring fairness and equality of the involved parties. If fairness and justice is denied to either party, it is probable that the violence will escalate. In the case of Punjab conflict, there are two instances, where the government intervened differently. In the 1980’s conflict, violence was high because the central government denied the Sikhs their political rights. The government then resorted to an inappropriate way of solving the issue by killing the Sikhs, with some of their leaders. This led to increased violence. However, in the 1990’s when a new government took office, people were allowed to vote, unlike the 1980’s. In addition, the political participation of p eople was increased in various ways. Although elements of unfairness toward the Sikhs were still present, this could not compare to the 1980’s. Therefore, this quite fair involvement by the central government in the 1990’s led the level of violence to decrease in Punjab.

Atomic Bombing Essay Example | Topics and Well Written Essays - 1000 words

Atomic Bombing - Essay Example The consequences of nuclear warfare were already foreseen, and as a matter of fact, at the top of its official voice that was publicly aired, in the midst of the heated issue of race for nuclear armaments the US abhorred potential destructions that may be brought by nuclear bombing to people, country and the entire world. Despite this, the US still remained to secretly initiate scientific researchers that would potentially pave the way for better understanding of the atomic bombs. Its actual bombing using this nuclear weapon in Japan had eventually proven to help it win its war with this country. However, it is evident that it simply orchestrated a move that was a bit contradictory to its personal public statement in line with its stand on nuclear warfare and even on the rudimentary issue on the race for nuclear armaments with the Soviet Union and other parts of the world. At this point, it is important to assess such secrecy involved associated with the creation of atomic bombs prio r to the actual consecutive bombing in Hiroshima and Nagasaki. Secrets laboratory studies pertaining to atomic bombs in one way or another could be a form of betrayal of public trust on the part of the US. Thus, it could be remarkably observed that the desire of the US to reach its competitive edge over the other seems bred in the bone. The point of keeping the whole thing about atomic bomb exploration secret from the world connotes there must be something the US devised to achieve in the future. In fact, this plan was eventually disclosed when Japan was taken by surprise and shuddered at the possibility that the US eventually created nuclear armaments, enough to destroy the entire world. The whole point is now clear, and there were two possible things that the US simply wanted to share

Grand Hotel Scarborough Essay Example | Topics and Well Written Essays - 1000 words

Grand Hotel Scarborough - Essay Example This paper discusses the effects of free-thinking and development during this period by citing the multi-dimensional background of this historical landmark. The Grand Hotel is considered to be an important part of Victorian legacy since it was the first custom-built hotel in the whole of Europe. According to Wolff (2009), Europeans were growing wealthier due to the era of colonialism and the benefits realized through the Renaissance. The Grand Hotel was constructed to attract the richest vacationers with some of the latest luxuries of the day. The hotel was first constructed in 1863 at a time when the notion of sub-bathing was gaining widespread popularity. By 1867, the hotel had evolved into one of the world’s biggest luxury hotels and consisted of more than 370 guest rooms. Watkin (2007) says that the architecture of the hotel is truly Victorian in nature and was instrumental in popularizing it as an early holiday resort. Scarborough was a small-town sea resort for almost 25 0 years prior to the construction of the Grand Hotel. The first Spa in the town came up around 1626, when a stream of water containing acidic properties was discovered flowing down from the nearby cliffs. A hundred years later, visitors had the opportunity to have a dip in the sea and could sun-bathe on the shore. But it was not until the arrival of the modern railway during the 1840s that the number of visitors into the town multiplied manifold (Burton, 2008). More than seven million yellow bricks were used for the construction of this hotel and were prepared specially for this purpose in the nearby town of Hunmanby (Burton, 2008). The rise in tourist numbers presented a new business opportunity and prompted an architect named John Gibson to design a magnificent hotel that would be constructed on Scarborough’s South Cliff. The plan to build the world’s largest hotel was unveiled in 1845 and it was not until 18 years later that the hotel was deemed complete. According to Linstrum (2009), the hotel consisted of four large towers at each of its corners and represented the four seasons in a year. There were 12 floors denoting the 12 months in a year. By 1867, the hotel boasted of over 365 rooms signifying the number of days in a year. In fact, the hotel has a total of fifty-two chimneys, one for each week in a year. Hitchcock (2008) says that the time and care taken to construct this hotel projects the prevailing sentiment during the era that inspired achievement and perfection. Guests at the Grand Hotel were provided up to four taps to choose between fresh and sea water (both hot and cold). Kemp (2004) adds that the entire hotel was itself constructed in a ‘V’ shape to commemorate Queen Victoria. The Grand Hotel, together with other popular landmarks in Scarborough, was bombed severely during the First World War. However, it was restored back to its original glory in quick time. The Hotel suffered serious damage when the German Navy bo mbarded the entire coastline in Northern Yorkshire in 1914. Luckily, the attack happened during the off-peak season when there were very few guests in the hotel. Shells from German U-boats damaged the Grand Restaurant while several guestrooms suffered massive damage due to direct bombardment. The cost of refurbishing the hotel during those days was estimated at nearly ?10,000 (Gray, 2006). While the

Social Work Essay

Social Work Essay Social work is a profession that focuses on people of all ages. The definition given by the International Federation of Social Workers is, The above definition states that social work values include solving problems, enhancing well-being, human rights, social justice, empowerment, social change and liberation. The definition of the word values differs depending on whether you are talking about personal values or professional values. Personal values are a set of principles that support peoples actions or behaviours. Professional values are guidelines like the Code of Practice set up by the Care Council for Wales that all social care workers must adhere to. As a social worker our personal values must not interfere with our professional values. We must be professional at all times. The role of a social worker is to shield vulnerable people, develop relationships and where possible help families to stay together while sticking to these guidelines. They also support people to enable them to live a happy life as possible. Social workers work as part of multi-disciplinary teams with other professions such as education, health and probation services. This is to make sure that all aspects of the service users life is taken into consideration when help is being discussed. If this is completed effectively no aspect of the service users life if left without any help if it is needed. Social workers work in various different organisations. Some work for local authorities in children and adult services departments there are also social workers working in hospitals and the voluntary and private sector. The above value of social justice includes the need for resources to be distributed evenly amongst all members of society, to ensure that basic human needs are met. It is the members of society that are socially excluded that find it difficult to access these resources. Many people that social workers work with are socially excluded and discriminated against for a number of reasons. Social exclusion is defined as, Social exclusion describes a way of life where opportunities are few, services are difficult to access and people lose hope. It is caused and upheld by a set of linked, and often recurring, problems like low income, lack of work, poor health, low educational attainment, living in a poor physical environment and high levels of crime. As a result of social exclusion it is difficult to reduce poverty and malnutrition due to the people who are socially excluded being more difficult to reach. People with less money are more likely to have poor levels of health and education. This is particularly true when lack of money is paired with lack of basic needs. Discrimination is also a big part of being socially excluded. Discrimination has been apparent as far back a 1834 with the Poor Law Amendment Act where people where categorised as either deserving or undeserving poor. The deserving poor included widows, the very old and the very ill, the undeserving poor included unmarried mothers. Some members of society still hold these views today. Members of society can be discriminated against for many reasons including age, race, ethnicity, gender and sexual orientation. Discrimination has negative affects for both the individual and society. It could result in the individual being too scared to leave the house for fear of being called names or in some cases attacked due to their race. This could cause them to become isolated which could cause depression. It is the responsibility of a social worker to see past the age of a service user or their race and to help them as an individual. The Quality Assurance Agency for Higher Education (2000) cited in Horner (2007, pg 141) talks about social work values and states that, It is important that at all times social workers practice in an anti oppressive and anti -discriminatory way. Both terms are often used interchangeably but the meaning of oppressive is different to that of discriminatory. Anti-discriminatory practice is compulsory by legislation. This started in the Sex Equality Act 1975, the Race Relations Act 1976 and the Children Act 1989. Equality is a basic principle with regards to the work the Welsh Government are doing. Before devolution there was no logical approach to inequalities in Wales. In Wales: A better country, it states that, There are differing levels of social exclusion depending on the area in which you live. Access to resources is easier If you live in the centre on Cardiff as you are close to all of the amenities you may need, for example a Doctors surgery if you are felling unwell or a supermarket selling copious amounts of fruit and vegetables to help provide a healthy balanced diet. If you live on the outskirts of the city where there are less houses and more open fields, you have further to travel to see a doctor or access fruit and vegetables, in most cases you need a car to access these and need to have good health in general to be able to make the journey. In 1998, twelve out of twenty-two Local Authorities in Wales had a higher percentage of unfit housing than the Welsh average of 8.5 percent (Welsh Government, 2006). This means that more than 8.5 percent of housing in over half of Wales wasnt suitable for people to live in. The issues social workers in Wales may come across are not only different depending on where in Wales they work but with Wales being a multi-cultural society they may come across a service user whose first language is different to their own. This does not just refer to people speaking Welsh but also people speaking other languages from all over the World, for example, Polish and Indian amongst others. Without prior knowledge of this, it is difficult to accommodate and you may find that your questions are now fully being understood or you are not fully understanding the questions. If you know in advance it may be possible to arrange for an interpreter, this would mean that the conversation is understood and you are more likely to give that service user the help that they need. Social services in Wales are delivered to the people by the twenty-two local authorities and around 1,800 voluntary and private organisations. The law requires Local authorities to provide Social Services. There are 150,000 people in Wales that are supported by social services. The Welsh Governments responsibilities for funding, setting the policy, reviewing, inspecting and regulating social services, cover, adult and child care, support and advice, grants and community voluntary care. The foundation of the Welsh Governments Social Services and Social Care work is the 10 year strategy Fulfilled Lives, Supportive Communities. The strategy is put to local authorities who have a responsibility, In conclusion, the role of a social worker is very varied and complex. Social workers face many issues while working with service users and their families. They work with people of all ages. There are many values that social workers must work to which can be found in the code of practice, outlined by the Care Council for Wales. Promoting social justice is a very important value that all social workers but work towards with service users. Everyone had personal values that they have developed as they have grown older but it is important that social workers stick to the professional values that they have agreed to uphold at all times and that their personal values do not interfere with these. Social workers work with the most vulnerable members of society and to ensure professionalism they stick to guidelines at all times. To help service users, multi-disciplinary teams are set up. These make sure that all aspect of the service users life is taken into consideration when trying to help them. It is not only Local Authorities that have social workers as part of the teams, there are also social workers working in the voluntary and private sector. The value of social justice includes the need for resources to be distributed evenly to all of society. It is the members of society that are socially excluded that find it hard to access these resources. People who are socially excluded have fewer opportunities and very often lose hope. It can be difficult to address social exclusion as people who are socially excluded are difficult to reach. Discrimination is a big part of social exclusion. People can be discriminated against because of their age, race, ethnic origin, gender and sexual orientation amongst others. There are only negative effects of discrimination which could lead to depression. Levels of social exclusion can be different depending on where people live, so no two social workers work with identical service users because they just do not exist.

Impact of Guilt on MacBeth :: essays papers

Impact of Guilt on MacBeth What is guilt and what major impact does it have in the play Macbeth by William Shakespeare? Guilt is defined as the fact or state of having offended someone or something. Guilt may cause a person to have trouble sleeping and difficulty in relationships with others. The effects of guilt tie into Macbeth with the theme of night and darkness. Guilt causes the main characters’ consciences to overcome them mentally and physically causing their downfalls. In the tragedy Macbeth by William Shakespeare, the recurring theme of night and darkness is used to symbolize guilt and conscience such as when Macbeth and Lady Macbeth want the darkness to conceal their evil deeds and in the end, when Lady Macbeth is afraid of the darkness and nighttime. In Act I, after King Duncan names Malcolm the Prince of Cumberland, Macbeth is already plotting to kill Duncan. He asks the darkness to come and hide his evil deeds so no one would see the terrible thing he was about to do. He says â€Å"Stars, hide your fires; let not light see my black and deep desires: The eye wink at the hand; yet let that be which the eye fears, when it is done, to see† (Act I, scene iv, ll.50-53). This is demonstrated again after the murder of Banquo when Macbeth says to Lady Macbeth â€Å"Come, seeling night, scarf up the tender eye of pitiful day, and with thy bloody and invisible hand cancel and tear to pieces that great bond which keeps me pale†(Act III, scene ii, ll.46-50). This quote from the play also shows the importance of night and darkness to Macbeth’s plot of killing Banquo. He is asking the night to come and hide and cover up the things he has done to Banquo. These examples from Macbeth show that throughout the play, Macbeth wants the darkness to conceal his evil deeds. Lady Macbeth also asks the night to come upon her and hide her by the darkest smoke of hell. She doesn’t want to be seen as she and Macbeth commit their terrible deeds. She wants the night to hide her thoughts and actions about killing Duncan while she is reading Macbeth’s letter. She says â€Å"Come, thick night, and pall thee in the dunnest smoke of hell, that my keen knife see not the wound it makes, not heaven peep through the blanket of the dark, to cry ‘Hold, hold’!† (Act I, scene v, ll.50-54). She is already planning the murder of Duncan long before her husband’s return.

10 Worst Computer Viruses of All Time

10 Worst Computer Viruses of All Time Computer viruses can be a nightmare. Some can wipe out the information on a hard drive, tie up traffic on a computer network for hours, turn an innocent machine into a zombie and replicate and send themselves to other computers. If you've never had a machine fall victim to a computer virus, you may wonder what the fuss is about. But the concern is understandable — according to Consumer Reports, computer viruses helped contribute to $8. 5 billion in consumer losses in 2008 [source: MarketWatch]. Computer viruses are just one kind of online threat, but they're arguably the best known of the bunch.Computer viruses have been around for many years. In fact, in 1949, a scientist named John von Neumann theorized that a self-replicated program was possible [source: Krebs]. The computer industry wasn't even a decade old, and already someone had figured out how to throw a monkey wrench into the figurative gears. But it took a few decades before prog rammers known as hackers began to build computer viruses. While some pranksters created virus-like programs for large computer systems, it was really the introduction of the personal computer that brought computer viruses to the public's attention.A doctoral student named Fred Cohen was the first to describe self-replicating programs designed to modify computers as viruses. The name has stuck ever since. |Old-school Viruses | |Some of the earliest viruses to infect personal computers included the Apple Viruses, which attacked Apple II computers | |and the Brain virus, which could infect PCs. | In the good old days (i. e. , the early 1980s), viruses depended on humans to do the hard work of spreading the virus to other computers. A hacker would save the virus to disks and then distribute the disks to other people.It wasn't until modems became common that virus transmission became a real problem. Today when we think of a computer virus, we usually imagine something that transmits itse lf via the Internet. It might infect computers through e-mail messages or corrupted Web links. Programs like these can spread much faster than the earliest computer viruses. We're going to take a look at 10 of the worst computer viruses to cripple a computer system. Let's start with the Melissa virus. Worst Computer Virus 10: Melissa In the spring of 1999, a man named David L. Smith created a computer virus based on a Microsoft Word macro.He built the virus so that it could spread through e-mail messages. Smith named the virus â€Å"Melissa,† saying that he named it after an exotic dancer from Florida [source: CNN]. [pic] Daniel Hulshizer/AFP/Getty Images A courtroom photo of David L. Smith, the alleged creator of the Melissa virus. Rather than shaking its moneymaker, the Melissa computer virus tempts recipients into opening a document with an e-mail message like â€Å"Here is that document you asked for, don't show it to anybody else. † Once activated, the virus repli cates itself and sends itself out to the top 50 people in the recipient's e-mail address book.The virus spread rapidly after Smith unleashed it on the world. The United States federal government became very interested in Smith's work — according to statements made by FBI officials to Congress, the Melissa virus â€Å"wreaked havoc on government and private sector networks† [source: FBI]. The increase in e-mail traffic forced some companies to discontinue e-mail programs until the virus was contained. After a lengthy trial process, Smith lost his case and received a 20-month jail sentence. The court also fined Smith $5,000 and forbade him from accessing computer networks without court authorization [source: BBC].Ultimately, the Melissa virus didn't cripple the Internet, but it was one of the first computer viruses to get the public's attention. Flavors of Viruses In this article, we'll look at several different kinds of computer viruses. Here's a quick guide to what we' ll see: †¢ The general term computer virus usually covers programs that modify how a computer works (including damaging the computer) and can self-replicate. A true computer virus requires a host program to run properly — Melissa used a Word document. †¢ A worm, on the other hand, doesn't require a host program.It's an application that can replicate itself and send itself through computer networks. †¢ Trojan horses are programs that claim to do one thing but really do another. Some might damage a victim's hard drive. Others can create a backdoor, allowing a remote user to access the victim's computer system. Next, we'll look at a virus that had a sweet name but a nasty effect on its victims. Worst Computer Virus 9: ILOVEYOU A year after the Melissa virus hit the Internet, a digital menace emerged from the Philippines. Unlike the Melissa virus, this threat came in the form of a worm — it was a standalone program capable of replicating itself.It bore the n ame ILOVEYOU. [pic] Robyn Beck/AFP/Getty Images A screenshot of the ILOVEYOU computer virus The ILOVEYOU virus initially traveled the Internet by e-mail, just like the Melissa virus. The subject of the e-mail said that the message was a love letter from a secret admirer. An attachment in the e-mail was what caused all the trouble. The original worm had the file name of LOVE-LETTER-FOR-YOU. TXT. vbs. The vbs extension pointed to the language the hacker used to create the worm: Visual Basic Scripting [source: McAfee].According to anti-virus software producer McAfee, the ILOVEYOU virus had a wide range of attacks: †¢ It copied itself several times and hid the copies in several folders on the victim's hard drive. †¢ It added new files to the victim's registry keys. †¢ It replaced several different kinds of files with copies of itself. †¢ It sent itself through Internet Relay Chat clients as well as e-mail. †¢ It downloaded a file called WIN-BUGSFIX. EXE from the Internet and executed it. Rather than fix bugs, this program was a password-stealing application that e-mailed secret information to the hacker's e-mail address.Who created the ILOVEYOU virus? Some think it was Onel de Guzman of the Philippines. Filipino authorities investigated de Guzman on charges of theft — at the time the Philippines had no computer espionage or sabotage laws. Citing a lack of evidence, the Filipino authorities dropped the charges against de Guzman, who would neither confirm nor deny his responsibility for the virus. According to some estimates, the ILOVEYOU virus caused $10 billion in damages [source: Landler]. Gotcha! As if viruses, worms and Trojan horses weren't enough, we also have to worry about virus hoaxes.These are fake viruses — they don't actually cause any harm or replicate themselves. Instead, the creators of these viruses hope that people and media companies treat the hoax as if it were the real deal. Even though these hoaxes aren't immediately dangerous, they are still a problem. Like the boy who cried wolf, hoax viruses can cause people to ignore warnings about real threats. Now that the love fest is over, let's take a look at one of the most widespread viruses to hit the Web. Worst Computer Virus 8: The Klez Virus [pic] Joe Raedle/Getty Images Fortunately for consumers, there's no shortage of antivirus software suites on the market.The Klez virus marked a new direction for computer viruses, setting the bar high for those that would follow. It debuted in late 2001, and variations of the virus plagued the Internet for several months. The basic Klez worm infected a victim's computer through an e-mail message, replicated itself and then sent itself to people in the victim's address book. Some variations of the Klez virus carried other harmful programs that could render a victim's computer inoperable. Depending on the version, the Klez virus could act like a normal computer virus, a worm or a Trojan horse.It coul d even disable virus-scanning software and pose as a virus-removal tool [source: Symantec]. Shortly after it appeared on the Internet, hackers modified the Klez virus in a way that made it far more effective. Like other viruses, it could comb through a victim's address book and send itself to contacts. But it could also take another name from the contact list and place that address in the â€Å"From† field in the e-mail client. It's called spoofing — the e-mail appears to come from one source when it's really coming from somewhere else. Spoofing an e-mail address accomplishes a couple of goals.For one thing, it doesn't do the recipient of the e-mail any good to block the person in the â€Å"From† field, since the e-mails are really coming from someone else. A Klez worm programmed to spam people with multiple e-mails could clog an inbox in short order, because the recipients would be unable to tell what the real source of the problem was. Also, the e-mail's recip ient might recognize the name in the â€Å"From† field and therefore be more receptive to opening it. Antivirus Software It's important to have an antivirus program on your computer, and to keep it up to date.But you shouldn't use more than one suite, as multiple antivirus programs can interfere with one another. Here's a list of some antivirus software suites: †¢ Avast Antivirus †¢ AVG Anti-Virus †¢ Kaspersky Anti-Virus †¢ McAfee VirusScan †¢ Norton AntiVirus Several major computer viruses debuted in 2001. In the next section, we'll take a look at Code Red. Worst Computer Virus 7: Code Red and Code Red II [pic] Chris Hondros/Getty Images The CERT Coordination Center at Carnegie-Mellon university published an advisory alerting the public to the dangers of the Code Red virus. The Code Red and Code Red II worms popped up in the summer of 2001.Both worms exploited an operating system vulnerability that was found in machines running Windows 2000 and Windo ws NT. The vulnerability was a buffer overflow problem, which means when a machine running on these operating systems receives more information than its buffers can handle, it starts to overwrite adjacent memory. The original Code Red worm initiated a distributed denial of service (DDoS) attack on the White House. That means all the computers infected with Code Red tried to contact the Web servers at the White House at the same time, overloading the machines.A Windows 2000 machine infected by the Code Red II worm no longer obeys the owner. That's because the worm creates a backdoor into the computer's operating system, allowing a remote user to access and control the machine. In computing terms, this is a system-level compromise, and it's bad news for the computer's owner. The person behind the virus can access information from the victim's computer or even use the infected computer to commit crimes. That means the victim not only has to deal with an infected computer, but also may fall under suspicion for crimes he or she didn't commit.While Windows NT machines were vulnerable to the Code Red worms, the viruses' effect on these machines wasn't as extreme. Web servers running Windows NT might crash more often than normal, but that was about as bad as it got. Compared to the woes experienced by Windows 2000 users, that's not so bad. Microsoft released software patches that addressed the security vulnerability in Windows 2000 and Windows NT. Once patched, the original worms could no longer infect a Windows 2000 machine; however, the patch didn't remove viruses from infected computers — victims had to do that themselves.What do I do now? What should you do if you find out your computer has been hit with a computer virus? That depends on the virus. Many antivirus programs are able to remove viruses from an infected system. But if the virus has damaged some of your files or data, you'll need to restore from backups. It's very important to back up your inform ation often. And with viruses like the Code Red worms, it's a good idea to completely reformat the hard drive and start fresh. Some worms allow other malicious software to load onto your machine, and a simple antivirus sweep might not catch them all.Worst Computer Virus 6: Nimda [pic] SMobile Systems The Symbian Skull Virus affects cell phones, causing them to display a series of skull images like this. Another virus to hit the Internet in 2001 was the Nimda (which is admin spelled backwards) worm. Nimda spread through the Internet rapidly, becoming the fastest propagating computer virus at that time. In fact, according to TruSecure CTO Peter Tippett, it only took 22 minutes from the moment Nimda hit the Internet to reach the top of the list of reported attacks [source: Anthes]. The Nimda worm's primary targets were Internet servers.While it could infect a home PC, its real purpose was to bring Internet traffic to a crawl. It could travel through the Internet using multiple methods, including e-mail. This helped spread the virus across multiple servers in record time. The Nimda worm created a backdoor into the victim's operating system. It allowed the person behind the attack to access the same level of functions as whatever account was logged into the machine currently. In other words, if a user with limited privileges activated the worm on a computer, the attacker would also have limited access to the computer's functions.On the other hand, if the victim was the administrator for the machine, the attacker would have full control. The spread of the Nimda virus caused some network systems to crash as more of the system's resources became fodder for the worm. In effect, the Nimda worm became a distributed denial of service (DDoS) attack. Phoning it In Not all computer viruses focus on computers. Some target other electronic devices. Here's just a small sample of some highly portable viruses: †¢ CommWarrior attacked smartphones running the Symbian operating system (OS). The Skulls Virus also attacked Symbian phones and displayed screens of skulls instead of a home page on the victims' phones. †¢ RavMonE. exe is a virus that could infect iPod MP3 devices made between Sept. 12, 2006, and Oct. 18, 2006. †¢ Fox News reported in March 2008 that some electronic gadgets leave the factory with viruses pre-installed — these viruses attack your computer when you sync the device with your machine [source: Fox News]. Next, we'll take a look at a virus that affected major networks, including airline computers and bank ATMs. Worst Computer Virus 5: SQL Slammer/Sapphire pic] Chung Sung-Jun/Getty Images The Slammer virus hit South Korea hard, cutting it off from the Internet and leaving Internet cafes like this one relatively empty. In late January 2003, a new Web server virus spread across the Internet. Many computer networks were unprepared for the attack, and as a result the virus brought down several important systems. The Bank o f America's ATM service crashed, the city of Seattle suffered outages in 911 service and Continental Airlines had to cancel several flights due to electronic ticketing and check-in errors.The culprit was the SQL Slammer virus, also known as Sapphire. By some estimates, the virus caused more than $1 billion in damages before patches and antivirus software caught up to the problem [source: Lemos]. The progress of Slammer's attack is well documented. Only a few minutes after infecting its first Internet server, the Slammer virus was doubling its number of victims every few seconds. Fifteen minutes after its first attack, the Slammer virus infected nearly half of the servers that act as the pillars of the Internet [source: Boutin].The Slammer virus taught a valuable lesson: It's not enough to make sure you have the latest patches and antivirus software. Hackers will always look for a way to exploit any weakness, particularly if the vulnerability isn't widely known. While it's still impo rtant to try and head off viruses before they hit you, it's also important to have a worst-case-scenario plan to fall back on should disaster strike. A Matter of Timing Some hackers program viruses to sit dormant on a victim's computer only to unleash an attack on a specific date.Here's a quick sample of some famous viruses that had time triggers: †¢ The Jerusalem virus activated every Friday the 13th to destroy data on the victim computer's hard drive †¢ The Michelangelo virus activated on March 6, 1992 — Michelangelo was born on March 6, 1475 †¢ The Chernobyl virus activated on April 26, 1999 — the 13th anniversary of the Chernobyl meltdown disaster †¢ The Nyxem virus delivered its payload on the third of every month, wiping out files on the victim's computer Computer viruses can make a victim feel helpless, vulnerable and despondent.Next, we'll look at a virus with a name that evokes all three of those feelings. Worst Computer Virus 4: MyDoom [pi c] Alex Wong/Getty Images The MyDoom virus inspired politicians like U. S. Senator Chuck Schumer to propose a National Virus Response Center. The MyDoom (or Novarg) virus is another worm that can create a backdoor in the victim computer's operating system. The original MyDoom virus — there have been several variants — had two triggers. One trigger caused the virus to begin a denial of service (DoS) attack starting Feb. 1, 2004. The second trigger commanded the virus to stop distributing itself on Feb. 2, 2004. Even after the virus stopped spreading, the backdoors created during the initial infections remained active [source: Symantec]. Later that year, a second outbreak of the MyDoom virus gave several search engine companies grief. Like other viruses, MyDoom searched victim computers for e-mail addresses as part of its replication process. But it would also send a search request to a search engine and use e-mail addresses found in the search results. Eventually, searc h engines like Google began to receive millions of search requests from corrupted computers.These attacks slowed down search engine services and even caused some to crash [source: Sullivan]. MyDoom spread through e-mail and peer-to-peer networks. According to the security firm MessageLabs, one in every 12 e-mail messages carried the virus at one time [source: BBC]. Like the Klez virus, MyDoom could spoof e-mails so that it became very difficult to track the source of the infection. Oddball Viruses Not all viruses cause severe damage to computers or destroy networks. Some just cause computers to act in odd ways. An early virus called Ping-Pong created a bouncing ball graphic, but didn't seriously damage the infected computer.There are several joke programs that might make a computer owner think his or her computer is infected, but they're really harmless applications that don't self-replicate. When in doubt, it's best to let an antivirus program remove the application. Next, we'll ta ke a look at a pair of viruses created by the same hacker: the Sasser and Netsky viruses Worst Computer Virus 3: Sasser and Netsky [pic] David Hecker/AFP/Getty Images Sven Jaschan, creator of the Sasser and Netsky viruses, leaves the Verden Court. Sometimes computer virus programmers escape detection.But once in a while, authorities find a way to track a virus back to its origin. Such was the case with the Sasser and Netsky viruses. A 17-year-old German named Sven Jaschan created the two programs and unleashed them onto the Internet. While the two worms behaved in different ways, similarities in the code led security experts to believe they both were the work of the same person. The Sasser worm attacked computers through a Microsoft Windows vulnerability. Unlike other worms, it didn't spread through e-mail. Instead, once the virus infected a computer, it looked for other vulnerable systems.It contacted those systems and instructed them to download the virus. The virus would scan ran dom IP addresses to find potential victims. The virus also altered the victim's operating system in a way that made it difficult to shut down the computer without cutting off power to the system. The Netsky virus moves through e-mails and Windows networks. It spoofs e-mail addresses and propagates through a 22,016-byte file attachment [source: CERT]. As it spreads, it can cause a denial of service (DoS) attack as systems collapse while trying to handle all the Internet traffic.At one time, security experts at Sophos believed Netsky and its variants accounted for 25 percent of all computer viruses on the Internet [source: Wagner]. Sven Jaschan spent no time in jail; he received a sentence of one year and nine months of probation. Because he was under 18 at the time of his arrest, he avoided being tried as an adult in German courts. Black Hats Just as you'd find good and bad witches in Oz, you can find good and bad hackers in our world. One common term for a hacker who sets out to cre ate computer viruses or compromise system security is a black hat.Some hackers attend conventions like the Black Hat conference or Defcon to discuss the impact of black hats and how they use vulnerabilities in computer security systems to commit crimes. So far, most of the viruses we've looked at target PCs running Windows. But Macintosh computers aren't immune to computer virus attacks. In the next section, we'll take a look at the first virus to commit a Mac attack. Worst Computer Virus 2: Leap-A/Oompa-A [pic] Kevin Mazur Archive 1/WireImage/Getty Images We can thank â€Å"Weird Al† Yankovic for warning us of the dreaded â€Å"Stinky Cheese† virus.Maybe you've seen the ad in Apple's Mac computer marketing campaign where Justin â€Å"I'm a Mac† Long consoles John â€Å"I'm a PC† Hodgman. Hodgman comes down with a virus and points out that there are more than 100,000 viruses that can strike a computer. Long says that those viruses target PCs, not Mac comp uters. For the most part, that's true. Mac computers are partially protected from virus attacks because of a concept called security through obscurity. Apple has a reputation for keeping its operating system (OS) and hardware a closed system — Apple produces both the hardware and the software.This keeps the OS obscure. Traditionally, Macs have been a distant second to PCs in the home computer market. A hacker who creates a virus for the Mac won't hit as many victims as he or she would with a virus for PCs. But that hasn't stopped at least one Mac hacker. In 2006, the Leap-A virus, also known as Oompa-A, debuted. It uses the iChat instant messaging program to propagate across vulnerable Mac computers. After the virus infects a Mac, it searches through the iChat contacts and sends a message to each person on the list.The message contains a corrupted file that appears to be an innocent JPEG image. The Leap-A virus doesn't cause much harm to computers, but it does show that even a Mac computer can fall prey to malicious software. As Mac computers become more popular, we'll probably see more hackers create customized viruses that could damage files on the computer or snarl network traffic. Hodgman's character may yet have his revenge. Breaking into Song While computer viruses can pose a serious threat to computer systems and Internet traffic, sometimes the media overstates the impact of a particular virus.For example, the Michelangelo virus gained a great deal of media attention, but the actual damage caused by the virus was pretty small. That might have been the inspiration for the song â€Å"Virus Alert† by â€Å"Weird Al† Yankovic. The song warns listeners of a computer virus called Stinky Cheese that not only wipes out your computer's hard drive, but also forces you to listen to Jethro Tull songs and legally change your name to Reggie. We're down to the end of the list. What computer virus has landed the number one spot? Worst Computer Viru s 1: Storm WormThe latest virus on our list is the dreaded Storm Worm. It was late 2006 when computer security experts first identified the worm. The public began to call the virus the Storm Worm because one of the e-mail messages carrying the virus had as its subject â€Å"230 dead as storm batters Europe. † Antivirus companies call the worm other names. For example, Symantec calls it Peacomm while McAfee refers to it as Nuwar. This might sound confusing, but there's already a 2001 virus called the W32. Storm. Worm. The 2001 virus and the 2006 worm are completely different programs. [pic] Gabriel Bouys/AFP/Getty ImagesProfessor Adi Shamir of the Weizmann Institute of Sciences in Israel is the leader of the Anti-Spyware Coalition. The Storm Worm is a Trojan horse program. Its payload is another program, though not always the same one. Some versions of the Storm Worm turn computers into zombies or bots. As computers become infected, they become vulnerable to remote control by the person behind the attack. Some hackers use the Storm Worm to create a botnet and use it to send spam mail across the Internet. Many versions of the Storm Worm fool the victim into downloading the application through fake links to news stories or videos.The people behind the attacks will often change the subject of the e-mail to reflect current events. For example, just before the 2008 Olympics in Beijing, a new version of the worm appeared in e-mails with subjects like â€Å"a new deadly catastrophe in China† or â€Å"China's most deadly earthquake. † The e-mail claimed to link to video and news stories related to the subject, but in reality clicking on the link activated a download of the worm to the victim's computer [source: McAfee]. Several news agencies and blogs named the Storm Worm one of the worst virus attacks in years.By July 2007, an official with the security company Postini claimed that the firm detected more than 200 million e-mails carrying links to the Storm Worm during an attack that spanned several days [source: Gaudin]. Fortunately, not every e-mail led to someone downloading the worm. Although the Storm Worm is widespread, it's not the most difficult virus to detect or remove from a computer system. If you keep your antivirus software up to date and remember to use caution when you receive e-mails from unfamiliar people or see strange links, you'll save yourself some major headaches. MalwareComputer viruses are just one kind of malware. Other types include spyware and some kinds of adware. Spyware spies on what a user does with his or her computer. That can include logging keystrokes as a way to discover login codes and passwords. Adware is a software app that displays ads to users while they use a larger application like a Web browser. Some adware contains code that gives advertisers extensive access to private information. Want to learn more about computer viruses? Take a look at the links on the next page, if you dare. COMPUTER VIRUSES Markus Hanhisalo Department of Computer ScienceHelsinki University of Technology Markus. [email  protected] fi This report briefly introduces computer viruses and how they effect network security. I have introduced today's virus situation. Many people are afraid of viruses, mostly because they do not know much about them. This report will guide you in the event of a virus infection. Computer viruses and network security is important. There are things that are not public information. Therefore it is good to be a weare of possible network security problems. [pic] Table of Contents 1. Introduction to computer viruses 2. General information about computer viruses . 1 Different Malware types 2. 1. 1 Viruses 2. 1. 2 Trojan 2. 1. 3 Worms 2. 2 Macro viruses 2. 3 Virus sources 2. 3. 1 Why do people write and spread viruses? 2. 4 How viruses act 2. 4. 1 How viruses spread out 2. 4. 2 How viruses activate 2. 5 Viruses in different platforms 2. 5. 1 PC viruses 2. 5. 2 Macinto sh viruses 2. 5. 3 Other platforms 3. How to deal with viruses 3. 1 What are the signs of viruses 3. 2 What to do when you find viruses 4. How to protect from viruses 4. 1 How to provide against viruses 4. 2 Different anti-virus programs 5. Computer viruses in Finland 5.   Ã‚  Ã‚   A questionnaire survey in Finland about viruses 5. 2  Ã‚  Ã‚   It is going to be a criminal act to make viruses in Finland 6. How computer viruses have spread out around the world 7. Computer viruses and network security 8. Conclusions [pic] 1. Introduction to Computer Viruses The person might have a computer virus infection when the computer starts acting differently. For instance getting slow or when they turn the computer on, it says that all the data is erased or when they start writing a document, it looks different, some chapters might be missing or something else ubnormal has happened.The next thing usually the person whose computer might be infected with virus, panics. The person might think t hat all the work that have been done is missing. That could be true, but in most cases viruses have not done any harm jet, but when one start doing something and are not sure what you do, that might be harmful. When some people try to get rid of viruses they delete files or they might even format the whole hard disk like my cousin did. That is not the best way to act when the person think that he has a virus infection. What people do when they get sick?They go to see a doctor if they do not know what is wrong with them. It is the same way with viruses, if the person does not know what to do they call someone who knows more about viruses and they get professional help. If the person read email at their PC or if they use diskettes to transfer files between the computer at work and the computer at home, or if they just transfer files between the two computers they have a good possibility to get a virus. They might get viruses also when they download files from any internet site.There w as a time when people were able to be sure that some sites we secure, that those secure sites did not have any virus problems, but nowadays the people can not be sure of anything. There has been viruses even in Microsoft's download sites. In this report I am going to introduce different malware types and how they spread out and how to deal with them. Most common viruses nowadays are macro viruses and I am going to spend a little more time with them. I am going to give an example of trojan horses stealing passwords. 2. General information about computer viruses 2. 1 Different malware typesMalware is a general name for all programs that are harmful; viruses, trojan, worms and all other similar programs [1]. 2. 1. 1  Ã‚  Ã‚   Viruses A computer virus is a program, a block of executable code, which attach itself to, overwrite or otherwise replace another program in order to reproduce itself without a knowledge of a PC user. There are a couple of different types of computer viruses: bo ot sector viruses, parasitic viruses, multi-partite viruses, companion viruses, link viruses and macro viruses. These classifications take into account the different ways in which the virus can infect different parts of a system.The manner in which each of these types operates has one thing in common: any virus has to be executed in order to operate. [2] Most viruses are pretty harmless. The user might not even notice the virus for years. Sometimes viruses might cause random damage to data files and over a long period they might destroy files and disks. Even benign viruses cause damage by occupying disk space and main memory, by using up CPU processing time. There is also the time and expense wasted in detecting and removing viruses. 2. 1. 2  Ã‚  Ã‚   Trojan A Trojan Horse is a program that does something else that the user thought it would do.It is mostly done to someone on purpose. The Trojan Horses are usually masked so that they look interesting, for example a saxophone. wav f ile that interests a person collecting sound samples of instruments. A Trojan Horse differs from a destructive virus in that it doesn't reproduce. There has been a password trojan out in AOL land (the American On Line). Password30 and Pasword50 which some people thought were wav. files, but they were disguised and people did not know that they had the trojan in their systems until they tried to change their passwords. 9] According to an administrator of AOL, the Trojan steals passwords and sends an E-mail to the hackers fake name and then the hacker has your account in his hands. 2. 1. 3  Ã‚  Ã‚   Worms A worm is a program which spreads usually over network connections. Unlike a virus which attach itself to a host program, worms always need a host program to spread. In practice, worms are not normally associated with one person computer systems. They are mostly found in multi-user systems such as Unix environments. A classic example of a worm is Robert Morrisis Internet-worm 1988. [1,5] [pic] Picture 1  Ã‚  Ã‚   An example of a worm. . 2 Macro virus Macro viruses spread from applications which use macros. The macro viruses which are receiving attention currently are specific to Word 6, WordBasic and Excel. However, many applications, not all of them Windows applications, have potentially damaging and infective macro capabilities too. A CAP macro virus, now widespread, infects macros attached to Word 6. 0 for Windows, Word 6. 0. 1 for Macintosh, Word 6. 0 for Windows NT, and Word for Windows 95 documents. What makes such a virus possible is that the macros are created by WordBASIC and even allows DOS commands to be run.WordBASIC in a program language which links features used in Word to macros. A virus, named â€Å"Concept,† has no destructive payload; it merely spreads, after a document containing the virus is opened. Concept copies itself to other documents when they are saved, without affecting the contents of documents. Since then, however, other macro viruses have been discovered, and some of them contain destructive routines. Microsoft suggests opening files without macros to prevent macro viruses from spreading, unless the user can verify that the macros contained in the document will not cause damage.This does NOT work for all macro viruses. Why are macro viruses so successful? Today people share so much data, email documents and use the Internet to get programs and documents. Macros are also very easy to write. The problem is also that Word for Windows corrupts macros inadvertently creating new macro viruses. [pic] Picture 2  Ã‚  Ã‚   New macro virus by corruption [12] Corruption's also creates â€Å"remnant† macros which are not infectious, but look like viruses and cause false alarms. Known macro virus can get together and create wholly new viruses. [pic]Picture 3  Ã‚  Ã‚   Macro virus growth, July 1995 to May 1997 [12] There have been viruses since 1986 and macro viruses since 1995. Now about 15 percent o f virus are macro viruses. There are about 2. 000 macro viruses and about 11. 000 DOS viruses, but the problem is that macro viruses spreads so fast. New macro viruses are created in the work-place, on a daily basis, on typical end-user machines, not in a virus lab. New macro virus creation is due to corruption, mating, and conversion. Traditional anti-virus programs are also not good at detecting new macro viruses.Almost all virus detected in the Helsinki University of Technology have been macro viruses, according to Tapio Keihanen, the virus specialist in HUT. Before macro viruses it was more easy to detect and repair virus infections with anti-virus programs. But now when there are new macro viruses, it is harder to detect macro viruses and people are more in contact with their anti-virus vendor to detect an repair unknown macro viruses, because new macro viruses spread faster than new anti-virus program updates come up. 2. 3 Virus sources Viruses don not just appear, there is al ways somebody that has made it and they have own reason to so.Viruses are written everywhere in the world. Now when the information flow in the net and Internet grows, it does not matter where the virus is made. Most of the writers are young men. There are also few university students, professors, computer store managers, writers and even a doctor has written a virus. One thing is common to these writers, all of them are men, women do not waste their time writing viruses. Women are either smarter or they are just so good that never get caught. [1] 2. 3. 1 Why do people write and spread viruses? It is difficult to know why people write them.Everyone has their own reasons. Some general reasons are to experiment how to write viruses or to test their programming talent. Some people just like to see how the virus spreads and gets famous around the World. The following is a list from news group postings alt. comp. virus and tries to explain why people write and spread viruses. ?   they don't understand or prefer not to think about the consequences for other people ? they simply don't care ?   they don't consider it to be their problem if someone else is inconvenienced ? hey draw a false distinction between creating/publishing viruses and distributing them ? they consider it to be the responsibility of someone else to protect systems from their creations ? they get a buzz, acknowledged or otherwise, from vandalism ? they consider they're fighting authority ? they like ‘matching wits' with anti virus vendors ? it's a way of getting attention, getting recognition from their peers and their names (or at least that of their virus) in the papers and the Wild List ? they're keeping the anti virus vendors in a job . 4 How viruses act Viruses main mission is to spread out and then get active. Some viruses just spread out and never activate. Viruses when they spread out, they make copies of self and spreading is harmful. 2. 4. 1  Ã‚  Ã‚   How viruses spread out Vi ruses mission is to hop from program to other and this should happen as quickly as possible. Usually viruses join to the host program in some way. They even write over part of the host program. A computer is infected with a boot sector virus if it is booted from an infected floppy disk. Boot sector infections cannot normally spread across a network.These viruses spread normally via floppy disks which may come from virtually any source: ? unsolicited demonstration disks ? brand-new software ? disks used on your PC by salesmen or engineers ? repaired hardware A file virus infects other files, when the program to which it is attached is run, and so a file virus can spread across a network and often very quickly. They may be spread from the same sources as boot sector viruses, but also from sources such as Internet FTP sites and newsgroups. Trojan horses spread just like file viruses. A multipartite virus infects boot sectors and files.Often, an infected file is used to infect the boot sector: thus, this is one case where a boot sector infection could spread across a network. 2. 4. 2  Ã‚  Ã‚   How viruses activate We are always afraid that viruses do something harmful to files when they get active, but not all the viruses activate. Some viruses just spread out, but when viruses activate they do very different things. Might play a part of melody or play music in the background, show a picture or animated picture, show text, format hard disk or do changes to files. As an example, in one unnamed company: over a long period of time, the files in a server were corrupted just a bit.So backup copies were taken from the corrupted files. And after they noticed that something was wrong, it was too late to get back the data from the backups. That kind of event is the worst that can happen for the uses. There is also talk that viruses have done something to hardware like hard disk or monitor. Viruses can not do any harm to hardware but they can do harm to programs and for e xample to BIOS so that computer does not start after that. Usually you can start the computer from a boot diskette if the computer does not start otherwise. 2. 5  Ã‚  Ã‚   Viruses in different platforms 2. 5.   Ã‚  Ã‚   PC viruses Viruses are mostly written for PC-computers and DOS environment. Even though viruses are made for DOS environment, they are working also in Windows, Windows95, Windows NT and OS/2 operating systems. Some viruses like boot sector viruses, do not care what about operating systems. [1] 2. 5. 2  Ã‚  Ã‚   Macintosh viruses Macintosh viruses are not as a big problem as PC viruses are. There are not so many viruses in Macintosh operating system. Macintosh viruses has been found mostly from schools. How many Mac viruses there are? I found out that there are about 2-300 Mac-specific viruses.There are virtually no macro viruses which have a Mac-specific payload, but all macro viruses can infect on Macs and other platforms which runs Word 6. x of better. 2. 5. 3  Ã‚  Ã‚   Other platforms Viruses can be found from in almost any kind of computer, such as HP calculators used by students like HP 48-calculators and old computers like Commodore 64 and Unix computers too. [1] In general, there are virtually no non-experimental UNIX viruses. There have been a few Worm incidents, most notably the Morris Worm,. the Internet Worm, of 1988. There are products which scan some Unix systems for PC viruses.Any machine used as a file server (Novell, Unix etc. ) can be scanned for PC viruses by a DOS scanner if it can be mounted as a logical drive on a PC running appropriate network client software such as PC-NFS. Intel-based PCs running Unix e. g. Linux, etc. can also be infected by a DOS boot-sector virus if booted from an infected disk. The same goes for other PC-hosted operating systems such as NetWare. While viruses are not a major risk on Unix platforms, integrity checkers and audit packages are frequently used by system administrators to detect fi le changes made by other kinds of attack. . How to deal with viruses 3. 1  Ã‚  Ã‚   What are the signs of viruses Almost anything odd a computer may do, can blamed on a computer â€Å"virus,† especially if no other explanation can readily be found. Many operating systems and programs also do strange things, therefore there is no reason to immediately blame a virus. In most cases, when an anti-virus program is then run, no virus can be found. A computer virus can cause unusual screen displays, or messages – but most don't do that. A virus may slow the operation of the computer – but many times that doesn't happen.Even longer disk activity, or strange hardware behavior can be caused by legitimate software, harmless â€Å"prank† programs, or by hardware faults. A virus may cause a drive to be accessed unexpectedly and the drive light to go on but legitimate programs can do that also. One usually reliable indicator of a virus infection is a change in the le ngth of executable (*. com/*. exe) files, a change in their content, or a change in their file date/time in the Directory listing. But some viruses don't infect files, and some of those which do can avoid howing changes they've made to files, especially if they're active in RAM. Another common indication of a virus infection is a change to the reassignment of system resources. Unaccounted use of memory or a reduction in the amount normally shown for the system may be significant. In short, observing â€Å"something funny† and blaming it on a computer virus is less productive than scanning regularly   for potential viruses, and not scanning, because â€Å"everything is running OK† is equally inadvisable. 3. 2  Ã‚  Ã‚   What to do when you find viruses First thing what you should do when you find virus is count to ten and stay cool.You should keep notes on what you do and write down what your virus programs and you computer tells you. If you are not sure what to do, you should call the administrator for future action. In some cases it is not good to start you computer from hard disk, because the virus may active and then do some harm. Second,make sure that you should get sure that it is virus and what virus it is. It is important to know what kind of virus we are dealing with. Companies that make anti-virus programs knows what different viruses does and you can ether call them and ask about that viruses or you can go to their web pages and read about the virus you have.When you start you computer you should do it from a clean (non-infected) floppy diskette and after that run the virus program. The boot diskette should be write protected so that virus can not infect the boot diskette too. [6] It is good to take a backup of the file that was infected. Virus program could do some damage to the file and that is why it is good to have a backup. It is good to let you administrator to know about the virus, so viruses would not spread around so much. I n TKK PC classes are protected by anti-virus program and that virus program reports to a person, responsible for virus protection. . How to protect from viruses 4. 1  Ã‚  Ã‚   How to provide against viruses Best way to protect yourself is to prepare your computer against viruses in advance. One way to protect you computer is to use updated anti-virus program. When you get an email attachment, you should first check the attachment by checking the file with a anti-virus program. As an example in one unnamed Finnish company all information was mailed in email attachments. There was this one Word document that was mailed to everybody. That email attachment was infected by a macro virus.Everyone got the infected attachment and those who opened that attachment by Word got that CAP-macro virus. After all there were a few thousand infections. It took lots of time and money to clear that virus. One can protect the computer against boot sector viruses by setting the BIOS to start from a har d disk rather than from a floppy disk. Write protection is a good way to prohibit against viruses. Write protection works well in floppy disks, Windows NT and UNIX, but not that well in Windows and Windows95. 4.   Ã‚  Ã‚   Different anti-virus programs There are three different kind of anti-viral packages: activity monitors, authentication or change-detection software, and scanners. Each type has its own strengths and weaknesses. Commercial anti-viral programs have a combination of the above mentioned functions. [7] There are over ten good anti-viral programs. Most knows programs are Data Fellows F-Prot, EliaShim ViruSafe, ESaSS ThunderBYTE, IBM AntiVirus, McAfee Scan, Microsoft Anti-Virus, Symantec Norton AntiVirus and S&S Dr Solomon's AVTK.On a day-to-day basis, the average corporation should be very interested in the scan time; these impact strongly the users, who should be scanning hard drives and disks on a daily basis. If a product takes too long to carry out these basic tas ks, users will be unwilling to wait, and will stop using it. This is clearly undesirable – the perfect anti-virus product would be one which takes no time to run and finds all viruses. 5. Computer viruses in Finland 5. 1  Ã‚  Ã‚   A questionnaire in Finland about viruses Computer viruses are not uncommon in Finland, especially not in schools and universities. Virus prevention was not well organized in some organizations and tended to be better in government organizations than in local government or in firms† writes Marko Helenius in his Computer viruses in Finland report. He did a large scale questionnaire survey in Finland in the summer 1993. There were not macro viruses at that time yet, so today the virus situation is a bit different, but some results were pretty interesting. The knowledge of viruses was quite poor in all sectors: government, local authorities and companies. Respondents' knowledge of viruses was best in government organizations.How importance is vi rus prevention? The most positive attitude to virus prevention was in government organizations. 90% of the government organizations used some kind of anti-virus program, the same in local authority organizations was about 55 % and in companies it was over 60 %. [3] 5. 2  Ã‚  Ã‚   It is going to be a criminal act to make viruses in Finland There is a new government bill about writing and spreading viruses. If the bill goes through, it is going to be a criminal act to make and spread viruses in Finland and one could get two years in prison or a fine, if one spread or write viruses.If a person make a virus it would be same thing in court than a person were planning to burn something. It is criminal to make viruses in England, Italy, Netherlands, Switzerland and Russia. It is not punished to make or spread viruses in Finland, according today's penal code. If viruses make harm to somebody that could be punished. Nobody has been punished for that in Finland, even though some Finns has m ade viruses, for example Finnish Spryer. That virus formatted about 600 hard disks and did lots of damage. They say that it was made in Espoo, but they never got the persons that made that virus.Virus business in Finland is pretty big. Businesses that have specialized in viruses have about 100 million in sales together. It costs money to stop working and clean up the viruses. Computer viruses put in danger general safety, says Pihlajamaki from Ministry of Justice. It is dangerous if viruses gets to programs that control trains or airplanes. Computer viruses can also be used as a weapon. It is sad that America used computer viruses to slay and to make Iraq's computers non-functional. [4] 6. How computer viruses have spread out around the world Computer viruses are a problem all over the world.The following picture tells us how many times people have accessed Data Fellows, a company that makes anti-virus program F-Prot, more than 1,672,846 per month[10]. It means that people are inter esting in virus information. One reason is that people have to deal with viruses. Viruses in not only a problem in Finland and USA, it is a problem around the world. [pic] Picture 4  Ã‚  Ã‚   Accesses per month Today's most common virus is the macro virus. Cap virus is one of the macro viruses. Last month there were 3100 Cap macro virus accesses during the last 30 days in Data Fellows.Next common virus was Join the Crew with 1171 accesses and third common was Pen pal Greetings with 895 accesses. [10] [pic] Picture 5  Ã‚  Ã‚   Twenty most accessed virus descriptions during the last 30 days 7. Computer viruses and network security Computer viruses are one network security problem. A few people when asked if computer viruses can cause network security problems answered as follows. Dave Kenney answered from National Computer Security Assoc: â€Å"There is one macro virus for MSWord that is received as an attachment to MS Mail messages. If a user has Word open, and double clicks to see the ontents of the attachment, MS Word and the open document is infected. Then the document is mailed to three other users listed in the original user's address book. † â€Å"The only information that is leaked is the thing you should be worried about, your password! The trojan sends an E-mail to the hackers fake name and then he has your account at his hands,† wrote CJ from American Online. â€Å"Rarely, a Word macro virus may accidentally pick up some user information and carry it along; we know of one case where a macro virus â€Å"snatched† an innocent user macro that contained a password, and spread it far outside the company where that happened.In the future, however, it is entirely possible that more network-aware viruses will cause significant network security problems,† wrote David Chess from IBM. Marko Helenius wrote from Virus Research Unit, that there has been some cases when hackers have used trojan horses to gain information. There is one example in one finnish corporation where some money were transferred illegally a year ago. There has been a trojan in the University of   Tampere too where the trojan pretend to be a host transfer program. The trojan saved users login name and password to hard disk. 8.Conclusions There are lots of viruses in the world and new viruses are coming up every day. There are new anti-virus programs and techniques developed too. It is good to be aware of viruses and other malware and it is cheaper to protect you environment from them rather then being sorry. There might be a virus in your computer if it starts acting differently. There is no reason to panic if the computer virus is found. It is good to be a little suspicious of malware when you surf in the Internet and download files. Some files that look interesting might hide a malware.A computer virus is a program that reproduces itself and its mission is to spread out. Most viruses are harmless and some viruses might cause random dam age to data files. A trojan horse is not a virus because it doesn't reproduce. The trojan horses are usually masked so that they look interesting. There are trojan horses that steal passwords and formats hard disks. Marco viruses spread from applications which use macros. Macro viruses spreads fast because people share so much data, email documents and use the Internet to get documents. Macros are also very easy to write.Some people want to experiment how to write viruses and test their programming talent. At the same time they do not understand about the consequences for other people or they simply do not care. Viruses mission is to hop from program to other and this can happen via floppy disks, Internet FTP sites, newsgroups and via email attachments. Viruses are mostly written for PC-computers and DOS environments. Viruses are not any more something that just programmers and computer specialist have to deal with. Today everyday users have to deal with viruses.